‘The Humble Travel Agent Is Making A Comeback,’ Says NBC News

by Cheryl Rosen


Little by little, the major news outlets are coming upon the story we all know to be true: Travel agents are in a growth mode.

From time-strapped Millennials to web surfers who have been burned once too often, consumers are discovering that “without a travel agent you really are on your own,” as the ASTA slogan says. And increasingly, they are telling the story to the reporters they meet.

The latest tale was told this week by NBC news, in a story titled “Online Booking Is So 90s: The Humble Travel Agent Is Making A Comeback.”

It quotes two frequent travelers and three travel agents—Sherri Doyle, owner of Pacific Northwest Journeys; Grayce Walters, a travel agent with Maupin Travel; and Ovation Travel luxury leisure travel consultant Jack Ezon all agreeing that a knowledgeable travel agent is a far superior alternative to the overload of online information. And it cites a Travel Market Report story on MMGY’s Portrait of American Travelers survey, that found that “the higher the ticket price of the travel being purchased, the more likely they were to turn to a professional travel advisor."

"If anything, a good travel counselor is more relevant today than ever before," the story notes.

And we couldn’t agree more!

 

  14
  1
Tip of the Day

I do think there are possibilities for traveler advisors to make money doing domestic trips. I charge a planning fee for my time and expertise, and then book commissionable hotels and activities that meet the client’s needs.

Terri Weeks

Daily Top List

Best Resorts in Montana

1. The Resort at Paws Up

2. Blue Damsel Lodge on Rock Creek

3. Triple Creek Ranch

4. The Ranch at Rock Creek

5. Rainbow Ranch Lodge

Source: The Crazy Tourist

TMR THIS WEEK
http://services.travelsavers.com/AMGService.svc/REST/GetImage?ImageID=46d9854c-8d33-e911-b4aa-782bcb66a2f2

Give a Heads-Up, Get a Leg-Up in Business

Harness your knowledge, share your tips, and leave your clients wondering what else you know that they don’t.

TMR Recommendations
Top Stories
What Should Travel Agents Post on Social Media?
What Should Travel Agents Post on Social Media?

One company has studied what engages travelers the most on social media platforms, and offers its advice.

Travel Agents Assess Department of Labor’s Current Review of Overtime Pay Rules
Travel Agents Assess Department of Labor’s Current Review of Overtime Pay Rules

Department moves to increase annual salary threshold where employers have to pay overtime to $35,300.

Comprehensive Operations Help Allianz Build Comprehensive Coverage
Comprehensive Operations Help Allianz Build Comprehensive Coverage

At its vast Richmond, Virginia campus, Allianz Global Assistance finds that owning and managing travel insurance operations end-to-end helps it to consistently deliver value to customers.

How Can Travel Advisors Handle the Boeing 737 MAX Problem?
How Can Travel Advisors Handle the Boeing 737 MAX Problem?

The situation serves as a useful, though tragic, vehicle for reminding advisors of their responsibilities related to the safety of aircraft.

How to Sprinkle the Oprah Genius into Your Marketing Plan
How to Sprinkle the Oprah Genius into Your Marketing Plan

From finding your purpose to leveraging trends and refining selling strategies, Oprah laid out a roadmap for successful marketing.

How the Best Group Travel Advisors Keep Calm and Stay Efficient
How the Best Group Travel Advisors Keep Calm and Stay Efficient

Think getting into group travel will better maximize your time and your profits? Tread carefully, because more people, all traveling at the same time, requires efficiencies to be successful.

News Briefs
TMR Report Cards & Outlooks
Advertiser's Voice
Advertiser's Voice: The Northern Lights of Finland