Valentines’ Love for Travel Blooming Brighter than Flowers

by Richard D’Ambrosio
Valentines’ Love for Travel Blooming Brighter than Flowers

Photo: Shutterstock.com


The number of travel transactions leading up to Valentine’s Day increased 23 percent this year versus three years ago, according to Mastercard International, an indication that lovers are moving away from traditional gifts like flowers and jewelry, and more towards experiences.

The number of transactions for flowers increased by 14 percent during the same period, although the volume spent decreased by 3 percent. Similarly, with jewelry, spend decreased by 9 percent, but transactions increased by 10 percent.

“Our data suggests that while people still purchase traditional gifts, the move towards putting on a great experience trumps all,” said Ann Cairns, president, for Mastercard’s International division.

The annual “Mastercard Love Index,” which analyzes global credit, debit and prepaid transactions across the past three Valentine periods (11th-14th February 2015-17), reveals dining out for ‘date night’ still takes the top spot, with 40% share of spend, and 75% share of transactions in 2017.

This year, travel accounted for 22 percent of total spend over, while lodging holds 27 percent share of spend.

  0
  0
Tip of the Day
Daily Top List

Travel Tricks Every Entrepreneur Needs to Know

1. Have a System for TSA Security.

2. Prepare Electronics for Continuous Work.

3. Pack for Success.

4. Plane Etiquette.

5. The Best Credit Cards for Travel.

Source: Forbes

TMR THIS WEEK
http://services.travelsavers.com/AMGService.svc/REST/GetImage?ImageID=45d3fb43-bb5a-e811-ba59-782bcb66a2f2

How Travel Agents Can Stay Relevant When the World Thinks They're Not

Sponsored by Travel Planners International

Stop trying to change consumers' perceptions of what a travel agent is or does. Instead, focus on changing the perspective of who you are.

TMR Recommendations
Top Stories
Millennials More Optimistic About Taking Vacations
Millennials More Optimistic About Taking Vacations

The Millennial market segment is driving the travel industry, taking more vacations and spending more money than any other age group.

Military Veterans and Family Members Encouraged to Become Travel Agents
Military Veterans and Family Members Encouraged to Become Travel Agents

Travel agents and industry leaders agree that the profession can help solve transitioning military unemployment issues while helping fill the industry’s growing need for new travel advisors.

Independent Contractors Gaining Ground in the Travel Agent Community
Independent Contractors Gaining Ground in the Travel Agent Community

The dynamics of the retail travel industry have shifted dramatically over the course of a decade, with an explosive growth of ICs and IC hosts.

Why Some Travel Agents Ask for Budgets Up Front
Why Some Travel Agents Ask for Budgets Up Front

Never be the first to quote a number, expert negotiators say. But when it comes to travel, sharing your number with your agent ensures the best possible vacation.

Travel Agents Have Voices Heard in D.C. During ASTA's Legislative Day
Travel Agents Have Voices Heard in D.C. During ASTA's Legislative Day

Having their day on Capitol Hill, agents bring key issues to the Senate and House of Representatives.

Americans Are Vacationing More Now Than Any Point Since 2010
Americans Are Vacationing More Now Than Any Point Since 2010

In another encouraging sign for travel agents, upward leisure travel trend helps U.S. reach highest level of vacation day usage since 2010.

News Briefs
TMR Report Cards
Advertiser's Voice
Advertiser's Voice: Norwegian Cruise Line