Here’s What Taco Bell’s First Pop-Up Hotel Looks Like

by Daniel McCarthy
Here’s What Taco Bell’s First Pop-Up Hotel Looks Like

The Bell: A Taco Bell Hotel and Resort welcomed guests from 21 different states to the Palm Spring desert for the first time on Thursday. Photo: TB.


After selling out its opening weekend in just two minutes last month, the first, official pop-up Taco Bell hotel in history is open and welcoming guest this weekend.

The Bell: A Taco Bell Hotel and Resort welcomed guests from 21 different states to the Palm Spring desert for the first time on Thursday, including one couple celebrating their honeymoon. Palm Springs city council members, local dignitaries, and fans were on hand to watch Taco Bell's Senior Director of Retail Engagement and Experience, Jennifer Arnoldt, cut the ribbon (appropriately made up of hot sauce packets) to officially kick off the opening weekend.

The hotel is open until Monday and is filling the weekend with dining and dancing, including offering yet-to-be released menu test items to its guests.

Tace Bell hotel The Bell: A Taco Bell Hotel and Resort Palm Spring
The hotel's pool and hot sauce packet floats. Photo: TB.

For entertainment, the hotel is serving up performances from DJs and artists such as LA-based rock band Wallows and New Jersey singer-songwriter FLETCHER. It will also offer movies poolside—paired with chipotle butter popcorn “dusted with Verde seasoning,” naturally—that guests can enjoy on sauce-packet floats.

The Bell also offers a salon where guests can get done-up with more Taco-Bell themed offerings, including “Cinnamon Twist Braids, Baja Manis and Fire Fades,” and a gift shop with commemorative hot sauce, shirts, and fire sunglasses.

Taco Bell The Bell: A Taco Bell Hotel and Resort Palm Springs
The hotel's gift shop. Photo: TB.

The 70-room hotel, which offered rooms at $169 per night and was available for only guest 18 and older, boasted accommodations for two to four people, all decorated colorfully to align with the Taco Bell brand, including a mini-fridge full of classic Taco Bell eats.

There’s no word yet on the future of the pop-up hotel for Taco Bell, but the chain has opened an email list to keep the public informed on any future plans.

Taco Bell hotel The Bell: A Taco Bell Hotel Palm Springs
The Bell offered 70-rooms in double and single accomodations. Photo: TB.

  0
  0
TMR Recommendations
Top Stories
Marriott Acquires Elegant Hotels in Barbados, Boosting All-Inclusive Offering

The deal expands Marriott’s lineup with seven hotels in the Caribbean that will be operated as all-inclusive resorts.

Marriott Buys W New York Union Square to Showcase Brand’s New Vision

The hotelier has another 32 signed W hotel projects in the pipeline, including the anticipated 2020 debuts of W hotels in Philadelphia and Toronto.

St. Regis Hotel Debuts on Venice's Grand Canal

A collection of five palazzi (Venetian palaces), with one dating back to the 17th century, make up the fully renovated and culturally rich hotel.

Online Hotel Booking Scams Cost Consumers $5.7 Billion Annually

Nearly one in four consumers are deceived by online booking scams and dishonest marketing practices by fraudulent and misleading travel websites.

As Resort Fees Rise, ASTA Presses for Transparency

Travel advisor association throws its support behind a consumer-friendly bill that would promote greater resort fee transparency.

Kempinski Hotels Enters Luxury Lifestyle Space

It's part of the German hoteliers larger expansion plans.

News Briefs
Tip of the Day

"The travel industry is ever-growing and ever-changing. You want someone who keeps updated on all of its trends, as well as its travails, and can offer you handcrafted, personalized and professional service all the way from the moment of a trip’s inspiration to the journey’s end."

Mary Ann Anderson

Forbes

Daily Top List

Oldest Castles in England

  1. Berkhamsted Castle
  2. Norwich Castle
  3. Warwick Castle
  4. Lincoln Castle

Source: World Atlas

TMR Outlooks