Search Travel Market Report

mainlogo
www.travelmarketreport.com/canada
U.S.A.
English
Canada
English
Canada Quebec
Français
  • News
  • Packaged Travel
  • Cruise
  • Hotels & Resorts
  • Destinations
  • Retail Strategies
  • Air
  • Training & Resources
  • Luxury Travel Report

Costa Rica Leans into Luxury, Nature with Two New Upscale Resorts

by Briana Bonfiglio  March 24, 2025
Waldorf Astoria Costa Rica Punta Cacique

Waldorf Astoria Costa Rica Punta Cacique. Photo: Hilton

Luxury travelers have two new resorts to visit in Costa Rica: Nekajui, a Ritz-Carlton Reserve and Waldorf Astoria Costa Rica Punta Cacique. 

The Ritz-Carlton Reserve opened earlier this year, while the Waldorf Astoria is taking reservations for stays beginning April 22. The openings are part of a larger push into luxury for Costa Rica, which saw a post-pandemic boost and is now leaning into sustainable tourism growth through upscale experiences. 

Adalberto Rodriguez, executive of promotion and development of the leisure segment at the Costa Rican Tourism Board, told Travel Market Report that the country “has become renowned as a premier luxury destination, attracting affluent travelers who are eager for personalized, immersive experiences that mix indulgence with nature, wellness, and adventure.”  

“Luxury tourism is thriving in Costa Rica, particularly in regions such as the Nicoya Peninsula, the Papagayo Peninsula, and, more recently, the Southern Pacific,” he added, noting that Costa Rica is “committed to highlighting its smaller, emerging destinations, catering to discerning travelers seeking unique, uncharted experiences.” 

Espiritu Santo Coffee Tour Costa Rica
Espiritu Santo Coffee Tour. Photo: Costa Rica Tourism Board

The country established a program, Integral Management of Tourist Destinations Program (GID), to ensure that tourism is spread throughout the country – not concentrated in one place. Another more off-the-beaten-path destination is Golfo Dulce, where steadily increasing tourism is aiding the local economy, Rodriguez noted. 

He also emphasized that nearly 30% of the country is protected land, so there are plenty of areas for travelers to enjoy the unspoiled nature. Some popular adventure activities in Costa Rica are ziplining through rain and cloud forests, white water rafting, diving, and horseback riding. It is also known for its wellness retreats, classic beach vacations, and cultural offerings such as gastronomic experiences, like the Espiritu Santo Coffee Tour.

Key U.S. cities such as Boston, Seattle, North Carolina have recently added direct flights to the destination. San Francisco is next, with a route launching May 24. The new flights come along with the two newest luxury resorts that the tourism board is most excited about. 

“These additions further position Costa Rica as a premier destination for those seeking immersive, high-end stays in a setting that remains deeply connected to sustainability and adventure,” Rodriguez said, “The destination is also well-known for being nature’s playground, encompassing top of the line travel packages, offerings, and operators all within its lush landscapes.” 

Here’s a closer look at the new Costa Rica resorts.

Nekajui, a Ritz-Carlton Reserve

Photo: Nekajui, a Ritz-Carlton Reserve

The word Nekajui derives from an indigenous term meaning “lush garden” — and that’s exactly what guests step into when they stay at Nekajui, a Ritz-Carlton Reserve since its opening in February. 

Nekajui is located within Peninsula Papagayo, a private resort and club community that’s currently home to Four Seasons Resort Costa Rica, Andaz Costa Rica Resort, Prieta Beach Club, the Arnold Palmer Ocean Course, Marina Papagayo, and many oceanfront houses and villas. 

Costa Rica’s Ritz-Carlton Reserve features 107 ocean-facing rooms, including suites, three luxury treetop tents, and 36 residences. The Nekajui Grand Villa is the largest, most lavish for short-term guests.  

The resort offers several eateries, including the coffee house, outdoor poolside eats, Lain American and international restaurants, and the Mediterranean-inspired Niri Beach Club. There’s also a fitness center, spa, hot tub, and kids’ activities. 

Waldorf Astoria Costa Rica Punta Cacique

Photo: Waldorf Astoria Costa Rica Punta Cacique

On the cliffside peninsula of Cacique on the secluded Playa Penca, this soon-to-open Waldorf Astoria resort overlooks the Pacific Ocean and surrounding forest. It’s located 17 miles from the Daniel Oduber Quirós International Airport. 

The property offers seclusion and privacy in its 148 guest rooms and 40 suites. Room categories range from single king and double queen beds to large suites with plunge pools, including the Waldorf Astoria Presidential Suite, a three-bedroom accommodation that sleeps eight. 

The resort also features six restaurants and the brand’s signature Peacock Alley Bar that will offer locally inspired cocktails and small bites. 

Waldorf Astoria Spa boasts multi-level pools, a gym, and an indoor-outdoor movement and yoga studio. The resort also offers family-friendly activities in the kids center and teen club.

  
  
Related Articles
Hotel and Resort News and Notes for April 2025
Germain Hôtels ouvrira un hôtel à Vancouver
Waldorf Astoria Hotels & Resorts to Make Texas Debut
The Ritz-Carlton New York, NoMad Appoints New Sales and Marketing Director
Marriott Is Bringing a JW Marriott All-Inclusive Resort to Costa Rica
Floating Bungalows Offer Private Luxury in the Florida Keys
Report: Sandals Resorts In Talks to Sell for Upwards of $6 Billion
New Nobu Hotel Planned for Manchester
Palladium Hotel Group Expanding Resorts in Jamaica

MOST VIEWED

  1. On the Right Track: Railbookers’ Ivan Mansanet
  2. CruiseHub.ca Launches as Canadian-Focused Booking Site with “Real Advisor Support”
  3. Steep Decline in Canadian Travel to the U.S. in March – But We’re Not the Only Ones
  4. Enhancing Caribbean Connectivity: interCaribbean Airways Sets Sights on Canada
  5. TRAVELSAVERS Canada Says Now is the Time for Advisors to Show Their Worth
  6. Survey: U.S. Policies Are Reshaping Where Americans Are Travelling in 2025


  1. A Lifetime of Islands: The Bahamas Launches New Ad Campaign 
  2. Travel Women We Love: ACTA’s Wendy Paradis
  3. Coming Off Best Year Ever, Travel Leaders Network Calls Q1 A Success
  4. Registration Now Open For Sandals 2025 Masterclass Training
  5. Costa Rica Gets Luxury Injection with First Waldorf Astoria
  6. Virtuoso Updates Preview Property Program: Luxury Openings for 2025
Top Stories
Sandals Resorts International in Talks to Sell: Reports
Sandals Resorts International in Talks to Sell: Reports

Multiple reports are circulating that Sandals Resorts is in talks to sell the company, a deal that could be worth between $6 -7 Billion USD.

Nobu Hotel Toronto Promises City’s Most Private Retreat
Nobu Hotel Toronto Promises City’s Most Private Retreat

It’s just a 36-key hotel. But when the Nobu name is attached, people pay attention. The Nobu Hotel Toronto will open June 1.

VIDEO: Beaches Brand to Double Footprint with New Resorts & Expansion
VIDEO: Beaches Brand to Double Footprint with New Resorts & Expansion

More than 25 years since it was launched by Sandals Resorts, there are just three Beaches-branded properties. That’s about to change.

Beaches Turks and Caicos Unveils Suite and Villa Expansion
Beaches Turks and Caicos Unveils Suite and Villa Expansion

The resort’s new Treasure Beach Village is now open for bookings.

AIC Hotel Group Names Donna Smith Director of Luxury Sales, USA & Canada
AIC Hotel Group Names Donna Smith Director of Luxury Sales, USA & Canada

AIC Hotel Group continues to add depth to its sales team, this time focusing on its luxury properties.

Playa Celebrates Grand Opening of Wyndham Alltra Punta Cana
Playa Celebrates Grand Opening of Wyndham Alltra Punta Cana

Playa Hotels & Resorts has announced the grand opening of Wyndham Alltra Punta Cana, formerly the Jewel Punta Cana.

TMR Subscription

Don’t miss out! Sign up for our free daily newsletter and get the latest Canadian travel industry news and event coverage delivered straight to your inbox. No spam — just what matters.

Subscribe to TMR

TMR OUTLOOKS & WHITE PAPERS
View All
industry spotlight
https://img.youtube.com/vi/TVZhtAkFzW8/0.jpg
How ALG Vacations Is Redefining Travel Advisor Appreciation in 2025
Advertiser's Voice
We Celebrate YOU
About Travel Market Report Mission Meet the Team Advisory Board Advertise Syndication Guidelines
TMR Resources Calendar of Events Outlook/Whitepapers Previous Sponsored Articles Previous This Week Articles
Subscribe to TMR
Select Language
Do You Have an Idea Email
Editor@travelmarketreport.ca
Give Us a Call
647 255 8990
Drop Us a Note
Travel Market Report Canada Inc.
3080 Yonge St. Suite 6060 Toronto, ON M4N 3N1
© 2005 - 2025 Travel Market Report, an American Marketing Group Inc. Company All Rights Reserved | Terms and Conditions
Cookie Policy Privacy Policy Manage cookie preferences