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Barbara Muckermann Leaves Silversea, Bert Hernandez Named President

by Dori Saltzman  April 12, 2024
Barbara Muckermann Leaves Silversea, Bert Hernandez Named President

Photo: Silversea Cruises

Barbara Muckermann is departing Silversea Cruises after 14 years with the brand “to pursue other opportunities,” effective immediately. Bert Hernandez will replace her, also as of today.

Muckermann, previously Silversea’s chief commercial officer, has served as Silversea president and CEO since January 2023.

“I have had the pleasure of working with Barbara since 2018 when Silversea joined Royal Caribbean Group, first in her role as chief marketing and commercial officer and later as brand president,” said Jason Liberty, president and CEO of Royal Caribbean Group. “Barbara has helped position Silversea as the world’s top ultra-luxury and expedition cruise line…”

Liberty added that he “would also like to congratulate Bert on his appointment as the next brand president of Silversea. With deep industry knowledge, experience in markets around the world, and past leadership of a luxury cruise line, I know Bert is well positioned to chart a smart course for Silversea’s continued growth and success.”

Hernandez comes into his new role with Silversea after having most recently serving as senior vice, international for the brand. He has been with Royal Caribbean Group for the past 20 years. He previously served as president of China operations for Royal Caribbean International. He also served as COO for Royal Caribbean Group’s former brand, Azamara.

  
  
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