The pandemic has created opportunities to acquire client lists from travel agencies that have closed up shop, often at favorable terms. Here’s one advisor’s instructive tale.

Jennifer Jacob’s system for improving efficiency helps travel advisors sharply curtail phone interruptions, minimize time-consuming email exchanges, limit passive inquiries and create a more professional image.

Travel agency owners Beverly Markman and Matilde Broder have weathered many storms over the years. But it wasn’t until Covid brought travel to a halt that they decided to join forces.

The pandemic has caused travel advisors to be smarter and more creative, reassess their priorities, and rethink how they do business. “We’ve all learned so much,” said one.

'People are starting to feel more confident and a lot more comfortable now that the vaccines are rolling out.'

Business conditions remain so fluid that it can be tough to map out, much less stick to, a plan. Still, travel advisors are forging ahead with their goals, positioning themselves for success when good times return.

Suppliers’ relaxed cancellation policies are a lifeline for travel advisors and their clients, but advisors differ on their appropriate role in closing the sale.

If you’re an independent travel advisor who has hit the $1 million mark in sales, there’s a good chance your growth has plateaued. Here’s how to change that.

Travel advisors have to use this downtime as an opportunity to get stronger and prove their value. 

Travel agency owner John Rees has a practical plan that looks to the future. “This is something I can’t control. I can work hard on my business, communicate with clients, and build trust.”