Whether you call them ‘avatars,’ or ‘client personas,’ defining who your ideal prospects and customers are is critical to running a sustainable, successful travel agency.
With an exemption for travel agents included in the current version of the controversial labor bill, associations ask their members for one final letter writing campaign on AB5.
Law that will force many employers to convert independent contractors exempts travel agents.
As the cruise industry evolves and cruisers redefine luxury, travel agents have more opportunities to sell their clients high-end experiences.
Predicting vacation bliss isn’t enough. When storms appear, travel advisors are also expected to forecast the weather.
Tzell Travel’s top agent educator believes travel advisors need to immerse themselves deeper into a consultant’s mindset to unearth their clients’ deepest wants and needs.
Jami Ellison has found a way to overcome many challenges, including being an introvert, to keep her 7-year-old travel agency moving forward.
‘Internet booking sites are the worst,’ Robb Report says, as it joins Bloomberg in advising high-end travelers to tap the expertise and connections of luxury-focused travel advisors.
With more and more credit card holders earning points and redeeming them for travel, how and when an advisor supports these clients can be tricky.
Advisor Beth Johnston coached a busy Michigan mom and dad through their family’s dream vacation, including being at the U.S. Women’s World Cup victory game.