Associated Luxury Hotels Acquires German Worldhotels
by Jessica Montevago


Associated Luxury Hotels acquired Germany-based Worldhotels for an undisclosed amount, HOTELS first reported on Monday.

The deal significantly expands ALH’s collection of member hotels and resorts, adding Worldhotels’ 350 members to its 250 luxury-level independent properties. Worldhotels will operate separately from ALH’s brand, Assoicated Luxury Hotels International, which provides sales and marketing services to its members.

ALH Chief Commercial Officer Tom Santora, who will add the role of executive chairman of Worldhotels, told the magazine ALH hopes to triple the profitability of Worldhotels over the next two to three years, as well as grow Worldhotels members to 500 from the current 350.

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