Four Seasons Promotes Ben Trodd to SVP, Sales and Hotel Marketing
Four Seasons Hotels and Resorts appointed Ben Trodd to Senior Vice President, Sales and Hotel Marketing, consolidating the hotel marketing, hotel sales and Worldwide Sales Office teams under one role.
Trodd will advance important partnerships in the meetings, events and travel industry segments, and will also oversee all sales-related functions, such as sales technology, events and sales training. In addition, he will oversee global hotel marketing programs.
A Four Seasons veteran of more than 20 years, Trodd has held senior roles in sales, marketing and operations, most recently serving as SVP, Global Sales, before taking on hotel marketing in his new position.