Accor Appoints New CEO

by Daine Taylor
Accor Appoints New CEO

Heather McCrory was appointed as chief executive officer for the North and Central American branch of Accor, one of the world’s leading hospitality companies. Photo: Shutterstock.com.

 

Accor, one of the world’s leading hospitality companies, has announced the appointment of Heather McCrory as chief executive officer for the North and Central American branch.

The French-based multinational organization is one of the largest hotel groups in the world outside of the U.S., with nearly 4,800 hotels, resorts and private residences.

In her new position, McCrory will have strategic oversight for over 115 hotels and more than 28,000 employees across North and Central America. Renowned Accor brands and partnerships in the region include: Fairmont, Sofitel, Delano, SLS, Banyan Tree, Pullman, Swissôtel, 21c Museum Hotels – MGallery Hotel Collection, Mondrian, Hyde, Novotel, Mama Shelter, ibis and ibis Styles.

McCrory will also serve as a member of the group’s executive committee.

Chris Cahill, deputy CEO of Accor hotel operations and luxury brands, commented on the recent appointment, saying, “I am pleased to welcome Heather to our group’s executive committee and into her new role as chief executive officer overseeing the successful operation and expansion of Accor brands throughout North and Central America.”

McCrory is a seasoned professional with an extensive background spanning more than 30 years in the hospitality industry. She most recently served as executive vice president of operations, North and Central America region, for Accor, a position which offered her wide-ranging oversight of hotel operations, technology, design and technical services. She also serves as the executive sponsor for North and Central America for RiiSE, Accor’s international network dedicated to promoting diversity.

In 2018, she chaired the first annual Women on the RiiSE Forum, bringing together more than 60 female industry leaders from throughout the region for professional and personal development.

An active leader in the hospitality industry, McCrory is the past chair of Tourism Toronto; past vice chair of the board of directors for the Tourism Industry Association of Canada (TIAC); as well as a past board member of the Ontario Breast Cancer Association. In 2012, she was awarded the prestigious Pinnacle Award for Hotelier of the Year from Hotelier Magazine; and in 2014, was honored with the Gold Award for Hotelier by the Ontario Hostelry Institute.

  1
  0
TMR Recommendations
Top Stories
Meet Angie Rice, Whose CPA Roots Make Her Push Instead of Pull

Clients want advice, Rice says. By identifying the destinations she wants to sell, rather than asking clients where they want to go, is Boutique Travel Advisors will move $2 million in market share in 2019.

Taking a Vacation is Good for Your Health, Study Says

According to new research, a person can reduce their metabolic symptoms – and therefore their risk of cardiovascular disease – by going on vacation.

Perseverance Has This Introverted Super Agent Still Pursuing Her Dreams

Jami Ellison has found a way to overcome many challenges, including being an introvert, to keep her 7-year-old travel agency moving forward.

Improving Your Vision: Toronto Raptors, Deviled Details and Travel Advisors

Here are actionable ideas to establish a vision for your agency business, and the practical steps that will help you bring it to fruition.

How One Advisor Turned an Accent into an Asset

Marie Rosenbaum came to America as an exchange student when she was 17. Today, she is building her year-old travel business selling Club Med to European customers in the middle of the night.

News Briefs
Tip of the Day

As travel advisors, we have to be curious. Curiosity leads to impactful connections that pave our road to success. - Jenn Lee, VP of Sales and Marketing, Travel Planners International

Daily Top List

Tips for Reaching $1 Million in Sales

1. Be consistent in your marketing.

2. Create systems and follow them.

3. Use your consortium’s marketing services.

4. Listen for personal details and use them.

5. Leverage your CRM.

Source: TMR

TMR Outlooks
Advertiser's Voice
AmaWaterways - Christmas Markets