MS Veendam in Juneau, Alaska.
Holland America Line is giving travel agents the chance to learn more about how to sell its premium cruises with a new set of online specialist training courses, it announced on Monday.
Its first course, “Alaska and the Yukon: The Great Land = Great Sales for You” is now available on the PartnerSHIPS portal at GoHAL.com or halacademy.com.
The course, which takes 15 to 20 minutes to complete, gives agents an overview of what is offered on Holland America’s Land+Sea Journeys, onboard activities, and sales strategies to add value to the booking. It also takes agents through the benefits and features of the newly opened Denali Square.
According to senior director Denella Ri’chard, more than 18,000 agents have already completed training courses with HAL.
Agents who complete the course will earn training credits with Cruise Lines International Association, The Travel Institute (U.S. only) and the Association of Canadian Travel Agencies (Canada only). Agents also receive an “Alaska & the Yukon Expert” logo and an online personalized certificate.