Cruise Planners Launches Enhanced CRM Tool

by Richard D’Ambrosio

At a time when consumers are demanding more personalized services from travel agents, and custom trips are setting live agents apart from their online competitors, Cruise Planners is launching its next version of its CP Maxx customer relationship management (CRM) software.

A global search function allows agents to search by keywords, suppliers, programs, confirmation numbers, dates and more, making workflows more efficient.

Meanwhile, a new feature called “Buckets” allows agents to save research on say a customer, destination, or itinerary, etc. for easy reference at a later date, similar to the way someone might save something to a Pinterest board. The saved items can be shared with a client during the planning process, Cruise Planners said.

CP Maxx also features two voice-activated Alexa skills., including one for Cruise Planners agents and the other for their customers. For example, travelers can ask Alexa about details of their upcoming trips, cruise line information, ships, when their final payment is due, and more.

“Just as our franchise owners rely on technology to run their business, we know that technology is essential to how their clients book travel and if we can think of it, our IT team can build it,” said Michelle Fee, CEO and Founder of Cruise Planners. “We want to be the high-tech solution, so our Cruise Planners agents can be the high-touch ingredient to better serve their customers.”

Designed and developed with feedback from the Cruise Planners Agent Technology Advisory Board, CP Maxx, performs up to eight times faster compared to Cruise Planners’ prior platform, the company said in a press statement.

  0
  0
Tip of the Day

That’s how you get to know your clients better, the nuances of their desires. Here’s a trick – story begets story. So, if what you want from them is a story, give them a story and they will give you a story back.

Kindra Hall, Steller Collective

Daily Top List

Best Spots for Cliff Jumping in Ireland

1. County Antrim

2. County Donegal

3. County Sligo

4. County Galway

5. County Kerry

Source: CNN

TMR THIS WEEK
http://services.travelsavers.com/AMGService.svc/REST/GetImage?ImageID=0dc070f2-85e6-e811-ba59-782bcb66a2f2

Beyond Booking Travel: Where the True Impact Lies

In an industry that advances thanks to the traveling public’s leisure choices, some travel players are doing their part to ignite positive change that will have long-lasting effects.

TMR Recommendations
Top Stories
Windstar Cruises to Invest $250 Million into Star Class Ship Expansion
Windstar Cruises to Invest $250 Million into Star Class Ship Expansion

The project includes a capacity increase of 24 percent, 50 new suites and all-new guest experiences.

Carnival Cruise Line Kicks Off Construction of its Largest Ship Ever
Carnival Cruise Line Kicks Off Construction of its Largest Ship Ever

The line’s president said the new ship will be truly special, from its groundbreaking technology and one-of-a-kind features to its distinctive livery and hull design.

Carnival to Sail Two Ships to Cuba from New York
Carnival to Sail Two Ships to Cuba from New York

The cruise line revealed its 2020 schedule for the Radiance and Sunrise, marking its first Cuba cruises from the Big Apple, as well as Virginia.

Princess Cruises’ 2020 Season Includes Alaska Sailings Out of Los Angeles
Princess Cruises’ 2020 Season Includes Alaska Sailings Out of Los Angeles

Cruise executive says Alaska is a must-see destination that gives travelers some of the best travel experiences and memories of their lives.

American Queen Moves into Great Lakes, Acquires Victory Cruise Lines
American Queen Moves into Great Lakes, Acquires Victory Cruise Lines

The move takes the steamboat company beyond the U.S. rivers and will bring its current fleet to five ships, with one on the horizon for 2020.

Virgin Voyages’ First Ship Will Feature 20-Plus Eateries with No Surcharges
Virgin Voyages’ First Ship Will Feature 20-Plus Eateries with No Surcharges

The cruise line will break with a number of traditions — no buffet or main dining rooms, no assigned seating or dress codes, and dining hours that will extend well into the night.

News Briefs
TMR Report Cards & Outlooks
Advertiser's Voice
Advertiser's Voice: Tauck