Travel Market Report Releases First Outlook on Luxury Reportby Travel Market Report /
Boston Consulting Group puts the luxury travel industry at over $200 billion worldwide, and while hard luxury goods (watches, jewelry, fashion) are facing strong headwinds, travel continues to grow.
Travel Market Report designed the TMR Outlook On Luxury to provide travel sellers and providers a look under the hood. Who is doing best in luxury? What do top luxury sellers do to ensure happy customers and to set themselves apart from the competition? How do clients hear about the various hotels agents book for them? What matters most in terms of recommending a specific hotel? What role does traditional media play? Are travel bloggers making an impact? How are agents using social media to gain bookings and ensure customer satisfaction? What do customers want to do on their luxury trips? What’s more important, fine dining or a good spa? In which types of luxury products are clients most interested? Which luxury clients are most interested in Airbnb? What keeps luxury travel agents awake at night?
Like TMR itself, TMR Outlook On Luxury is the voice of the travel professional. Whether you are a travel agent, a travel supplier or a member of the media, we think you will find this research insightful and helpful in your endeavors.
To view the full report, click here.