Lindblad Expeditions Names Caitlin Gardner as VP, Brand and Communications
by Dori Saltzman /Lindblad Expeditions Holdings Inc., has named travel industry communications veteran Caitlin Gardner as its vice president of brand and communications.
In the role, she will lead the brand’s external communications and consumer marketing efforts – including print and direct mail, creative services, earned media and media relations, crisis communications, brand initiatives, and more. She will also play a role in the long-term extension and expansion of the company’s strategic relationship with National Geographic.
“Expedition cruising has been on an upward trajectory for years,” said Noah Brodsky, chief commercial officer for Lindblad Expeditions. “As pioneers of the space, we’re fostering a best-in-class team, with the talent necessary to lead and redefine the sector for decades to come. Caitlin’s extensive experience in the travel industry and her demonstrated history of achievements make her the right candidate to spearhead our brand efforts…”
Gardner spent eight years at Cruise Planners leading communications and digital strategy for the travel agency franchise. Prior to Cruise Planners, she worked at some of the nation’s top PR and advertising agencies specializing in hospitality, destination, restaurant, retail, and resort PR. Most recently she was at a Fortune 500 retail grocery company.
Gardner is the latest in a string of hires that also included former The Walt Disney Company executive Kathi Riddle as senior vice president of sales and revenue management.