70% of Canadians Plan to Take a Vacation This Year: Allianz Study

Seven in 10 Canadians say they are confident they will take a vacation this year, according to a new study by Allianz Global Assistance Canada.

That’s up almost 10% over last year and is strongest among families with children (77 per cent) and high-income earners ($100K+, 85 per cent), as well as younger generations, with 71 per cent of Gen Z, Millennials and Gen X planning trips compared to 63 per cent of Boomers.

At the same time, 70 per cent of Canadians believe annual vacations are important for their wellbeing, with even higher importance among parents and younger demographics, a number supported by a recent Globus Family of Brands study.

“Canadians are eager to make travel a reality in 2026, and this confidence underscores the need for proper protection,” said Tayjua Squire, Manager, Corporate Communications at Allianz. “Whether it’s a family getaway or an international adventure, travel insurance provides peace of mind in an unpredictable world.”

A remarkable number of Canadians are choosing to travel at home, as domestic travel remains the top choice at 38 per cent, followed by Mexico and the Caribbean (24 per cent) and Europe (15 per cent). Travel to the U.S. has dropped eight points from last year, reflecting changing geopolitical and economic considerations.

*The Vacation Confidence Index is based on an Ipsos survey conducted from Oct. 20 to 22, 2025, among a representative sample of 2,001 Canadian adults. The study examines year-over-year trends in vacation intentions, barriers and the evolving role of travel insurance in Canadians’ travel plans.