The latest research from TMR offers insight on the ocean cruise segment.

Running October 17-22, 2026, the first-of-its-kind program gives advisors the unique opportunity to experience three distinct Brendan travel styles in a single, immersive week.

Travel Market Report spoke with several consortia executives to get a full picture of what hotel programs are, how hotels become “preferred,” and how this benefits travel advisors.

Leadership wanted to leave members with a clear message: the network is growing, and it’s growing differently.

The initiative takes the form of a free live webcast led by health and wellness expert Scott Simons titled “From Reactive to Proactive in 61 Minutes.”

Opening sessions made a sustained argument: in a world of AI-generated itineraries and geopolitical volatility, human curation is the growth engine.

The new board will continue to serve as a collaborative forum for idea-sharing, feedback, and innovation, ensuring that Air Canada Vacations remains aligned with the evolving needs of its valued partners and customers.

In celebration of travel advisors, here’s a wrap-up of what suppliers are doing to show their appreciation for the ones who make their wheels successfully turn.