2026 Cruise Wave Season Promotions and Travel Advisor Incentives

It’s not even January 1 yet, but the 2026 Wave Season has already kicked off with offers from several cruise lines providing savings and value adds for clients, as well as travel advisor incentives. Here’s everything TMR has rounded up so far.

Riviera Travel | Seabourn Cruises | Silversea Cruises

Riviera Travel

From Dec. 5, 2025, through Jan. 31, 2026, your clients can take advantage of up to 50% off per person on all 2026 and 2027 departures, $500 in airfare credits per person on 2026 departures, complimentary one-night pre- or post-cruise hotel stays on 2026 departures, and half-price deposits for 2026 departures.

Travel advisors also benefit. From Dec. 5, 2025, through Feb. 27, 2026, every new paid deposit on any 2026 or 2027 Riviera Travel river cruise automatically earns one entry into that week’s prize draw, plus the Grand Prize draw. Riviera Explorer graduates also receive double entries on every new booking during the allocated period. There is no entry limit (the more you book, the more chances to win). The weekly draw will include a variety of prizes, including luxury items up to $1,200 in value, while the Grand Prize will be a cruise for two in a French Balcony cabin on an eight-day sailing aboard the line’s newest ships, Riviera Resplendence, paired with up to $3,000 in complimentary airfare credit. (Prizes are non-transferable and winners are responsible for all incurred taxes.) 

Seabourn Cruises

Seabourn has unveiled the “Explore More Event” featuring savings of up to 15% plus up to $1,000 shipboard credit on most 2026 through 2028 worldwide voyages. The promotion runs through Feb. 17, 2026.

Silversea Cruises

From Dec. 3, 2025, through Feb. 28, 2026, Silversea is offering savings of up to 40% on more than 800 voyages across all seven continents. The offer – with savings amounts varying by suite category – also includes reduced deposits starting at 15% for guests booking the All-Inclusive Plus fare.