Riviera River Cruises Names New Regional Sales Director for Southeast U.S

Riviera River Cruises is expanding its team heading into 2025.

The river line on Thursday named Clark Reber as its new Southeast regional sales director. The role is new for Riviera and comes as the line continues to build its U.S. presence.

Reber began his career at his family’s travel agency in St. Louis, an experience that Riviera says provides the perspective it wants for its agency-facing team. He later spent two stints at Norwegian Cruise Line, one as a district sales manager and another as a regional sales director, with time at Crystal Cruises sandwiched in between.

“The opportunity to join Riviera’s sales team was appealing to me not only because of the brand’s high-quality product and immersive shoreside experiences, but also because Riviera is truly the most travel advisor-friendly river operator in the industry,” said Reber, who is based in Florida.