Two More Cruise Lines Alter Advertised Pricing Policies

With California’s new drip pricing, consumer protection law set to go into effect on July 1, Norwegian Cruise Line and MSC Cruises USA have changed their advertised pricing policies to be in compliance.

“To comply with this new law and to simplify the booking experience for all our guests based in the U.S. and Canada, Norwegian Cruise Line will be incorporating applicable government taxes, fees, and port expenses into our advertised pricing beginning July 1, 2024,” said a NCL spokesperson.

“This change will only impact the way we display our prices and will not affect the prices that our guests pay to enjoy a cruise with us or the portion of the cruise fare that is commissionable for our travel partners.”

MSC Cruises, USA issued provided a similar statement to TMR.

“Starting June 26, 2024, our total advertised cruise prices for U.S. bookings will now include taxes, fees, and port expenses. These costs, often government-mandated and previously itemized separately, are now seamlessly integrated into the total price, providing a simple and transparent booking experience. This change does not impact the overall price paid by our guests or the commissionable portion of the cruise fare earned by our trusted travel partners.”

Both Carnival Corp and Royal Caribbean Group made similar changes earlier this spring. Both also provided more comprehensive information to help travel advisors navigate the change.