Collette Launches Suite of Small Group-Related Marketing Assets for Travel Advisors

Collette has launched a new suite of marketing assets for advisors to promote the tour company’s Small Group Explorations product line.

“We are committed to supporting our travel advisor partners by providing them with high-quality marketing materials that make it easier to sell confidently,” said Stephanie Mirando, senior vice president of global marketing at Collette. “These new assets are designed to help advisors showcase the unique benefits of Collette’s Small Group Explorations product line, ultimately driving more bookings and enhancing client satisfaction.”

Among the key marketing assets that are now available are:

Collette Connection: Free-to-use program that enables advisors to send the new Explorations guide (as well as other print brochures) directly to their clients with a personalized letter with the advisor’s call to action.

Video Content: Engaging videos that highlight the immersive experiences of small group travel that advisors can share on their website and social media, as well as via email.

Editorial Content: Inspirational articles created by Collette’s in-house team highlighting vendors, experiences, and “exclusive moments” on tour.

Explorations Info Guide: A bite-sized digital guide that provides quick insights for clients on what Collette’s Small Group Explorations product line offers.

Social Media Tiles: Ready-to-use social media images that help advisors promote small group travel.

Marketing assets can be accessed through the Marketing Resources section of the travel advisor portal: gocollette.com/travel-advisors.