Search Travel Market Report

mainlogo
www.travelmarketreport.com
U.S.A.
English
Canada
English
Canada Quebec
Français
  • News
  • Packaged Travel
  • Cruise
  • Hotels & Resorts
  • Destinations
  • Retail Strategies
  • Air
  • Training & Resources

TTC Unifies North America Leadership for Specialist & Adventure Division Under Guy Young

by Bruce Parkinson  April 17, 2026
TTC Unifies North America Leadership for Specialist & Adventure Division Under Guy Young

Guy Young has been named CEO for The Travel Corporation’s Specialist & Adventure Division.

The Travel Corporation (TTC) has announced the Guy Young will lead a new unified North America leadership structure for its Specialist & Adventure (S&A) Division. The group brings African Travel, Brendan Vacations and Lion World Travel under a single leadership model.

 Longstanding TTC executive Young has been appointed Chief Executive Officer, Specialist & Adventure, North America for the division and will report to Alastair Campbell, Global CEO, TTC Specialist & Adventure.

According to Young, this development comes at a time of unprecedented investment in product, technology and trade partnership support, creating a stronger platform for future growth.

TTC says each brand will retain its distinct identity, with dedicated sales, marketing and contact center teams remaining in place to ensure continuity and the high levels of service and expertise for which each brand is known.

“The travel trade remains at the heart of our business,” said Young. “Bringing these brands together under one leadership structure allows us to work more closely behind the scenes, sharing expertise, scaling what works and investing more effectively across the portfolio. That means we can continue to raise the bar on the experiences we deliver for our guests, while giving our trade partners even greater support, consistency and confidence as we grow.”

Catherine Reilly will continue in her role as Managing Director of Brendan Vacations, based in Dublin, with a continued focus on operational excellence and delivering exceptional guest experiences.

Whitney Ramirez joins the division as SVP, Sales, overseeing sales and contact center operations for all brands. A longtime TTC executive, she most recently served as SVP, Sales, North America for TTC tour brands. 

As part of this change, Sherwin Banda, President of African Travel, will be leaving TTC.

“Sherwin has played an important role in the growth of African Travel and has been a highly respected leader across the business. We thank him for his contribution and wish him every success in the future,” said Young.

“We are confident in this new structure that allows TTC to scale its Specialist & Adventure brands while staying true to what makes each brand distinctive in the marketplace and ultimately, connecting people and places through meaningful travel experiences,” said Young.

  
  
Related Articles
African Travel Doubles Small Group Portfolio for 2027
Brendan Vacations Adds New Small Group & Custom Tours
Catherine Reilly Retiring from Brendan Vacations After 42 Years
Catherine Reilly Retires from Brendan Vacations After 42 Years
FIT Fam: Brendan Vacations Invites Canadian Advisors To Experience Ireland Three Ways
Brendan Vacations Unveils Inaugural FIT Ireland FAM
Luxury Gold Opens 2027 Small Group Bookings, Including New Japan Itinerary
TTC Restructures Brand Leadership as African Travel President Departs
Brendan Vacations Launches Limited-Time Offer Spring Campaign
Top Stories
RIT Vacations 2027 Brochure Features 10 New Tours of the UK & Ireland
RIT Vacations 2027 Brochure Features 10 New Tours of the UK & Ireland

The expanded 2027 collection includes seven new First Class Coach Tours, two Small Group Tours and one Sightseeing Tour, giving travellers more ways to explore the destinations.

 CIE Tours Launches Fan Favourites Sale with Savings up to $1,200 Per Couple
 CIE Tours Launches Fan Favourites Sale with Savings up to $1,200 Per Couple

The limited-time offer includes savings of up to $1,200 per couple on qualifying 2027 vacations across Ireland, Scotland, England, and Italy.

Air Canada Vacations Unveils Advisor Connect, Its New Travel Advisor Hub
Air Canada Vacations Unveils Advisor Connect, Its New Travel Advisor Hub

The portal provides easy access to marketing assets, flyers, training resources, business tools and important updates, all in one convenient location. 

New Collette University Module Helps Advisors Match Clients & Travel Styles
New Collette University Module Helps Advisors Match Clients & Travel Styles

The new training provides practical guidance on identifying whether your client is best suited for a premium guided tour or an FIT experience. 

Flair Airlines & Flair Vacations Work to Support Child Trafficking Awareness and Prevention 
Flair Airlines & Flair Vacations Work to Support Child Trafficking Awareness and Prevention 

Flair Airlines and Flair Vacations partnered with Driving For Change as a sponsor of its Fourth-Annual Charity Golf Tournament, which raised $140,000.

Deana Murphy to Retire From Sunwing Vacations Group After Stellar 40-Year Travel Career
Deana Murphy to Retire From Sunwing Vacations Group After Stellar 40-Year Travel Career

Throughout her career, she has been a passionate advocate for travel advisors and has developed longstanding relationships with agency partners and industry colleagues.

TMR Subscription

Don’t miss out! Sign up for our free daily newsletter and get the latest Canadian travel industry news and event coverage delivered straight to your inbox. No spam — just what matters.

Subscribe to TMR

TMR OUTLOOKS, WHITE PAPERS & DESTINATION GUIDES
View All
Advertiser's Voice
VIDEO Talking Cruise: MSC’s Ian Patterson on La Romana, Fly & Cruise, and What’s Ahead
About Travel Market Report Mission Meet the Team Advisory Board Advertise Syndication Guidelines
TMR Resources Calendar of Events Outlook/Whitepapers Previous Sponsored Articles Previous This Week Articles
Subscribe to TMR
Select Language
Do You Have an Idea Email
Editor@travelmarketreport.ca
Give Us a Call
647 255 8990
Drop Us a Note
Travel Market Report Canada Inc.
3080 Yonge St. Suite 6060 Toronto, ON M4N 3N1
© 2005 - 2026 Travel Market Report, an American Marketing Group Inc. Company All Rights Reserved | Terms and Conditions
Cookie Policy Privacy Policy Manage cookie preferences