Search Travel Market Report

mainlogo
www.travelmarketreport.com
U.S.A.
English
Canada
English
Canada Quebec
Français
  • News
  • Packaged Travel
  • Cruise
  • Hotels & Resorts
  • Destinations
  • Retail Strategies
  • Air
  • Training & Resources

Royal Beach Club Santorini to Host RCI & Celebrity Cruisers from Summer 2026

by Bruce Parkinson  October 28, 2025
Royal Beach Club Santorini to Host RCI & Celebrity Cruisers from Summer 2026

Royal Caribbean Group announces Royal Beach Club Santorini, opening summer 2026, to deliver unforgettable vacation memories for guests of Royal Caribbean and Celebrity Cruises.

Set to open in summer 2026, Royal Beach Club Santorini will welcome vacationers from Royal Caribbean and Celebrity Cruises.

The beach club will be part of an ‘Ultimate Santorini Day” that will include time exploring the gems of the island, from the white-washed buildings and blue-domed churches in Oia, to a stroll through the shops, cafes and art galleries in Fira. Vacationers will have the opportunity to check off these bucket list items while also enjoying the Mediterranean vibes of the beach club.

“Expanding our Royal Beach Club Collection to include Santorini – one of the world’s most popular and beautiful locations — is a bold step forward in growing our vacation portfolio from two to eight by 2028, giving guests more ways to have unforgettable experiences with us,” said Jason Liberty, president and CEO, Royal Caribbean Group. 

“We’re thrilled to connect guests with Santorini’s gems — from its iconic villages to the Aegean Sea’s famous beach club culture — creating a balanced, authentic island experience.” 

two cruise ships at anchor off the coast of santorini
Beautiful Santorini. Photo: Shutterstock.com

As Royal Caribbean Group prepares for the beach club’s opening next summer, the company’s ultimate beach club experience will feature an innovative new way to alleviate congestion throughout the island by better distributing guests arriving to Santorini. Vacationers can start their journey in one of three locations, minimizing crowding while maximizing time spent enjoying sights and sounds.

“Santorini is an incredible destination that our guests love to explore, and with this new beach club, we are able to bring the best of what the island has to offer with the signature service Royal Caribbean is known for,” said Michael Bayley, president and CEO, Royal Caribbean.

As the first Royal Beach Club experience readies to launch in The Bahamas this December, Royal Beach Club Santorini is the latest in the vacation company’s growing lineup of exclusive land-based destinations, which includes the top-rated Perfect Day at CocoCay.

Alongside Perfect Day at CocoCay in The Bahamas and Labadee in Haiti, Royal Caribbean Group’s pipeline of land-based vacation offerings include Royal Beach Club Paradise Island in The Bahamas (2025), the Southernmost Hotel on Earth The Cormorant at 55 South in Chile (2026), Royal Beach Club Santorini (2026), Royal Beach Club Cozumel in Mexico (2026), Perfect Day Mexico (2027), and Royal Beach Club South Pacific in Lelepa (2028).

  
  
Related Articles
Royal Caribbean’s ‘Perfect Day Mexico’ Rejected After Backlash
Just Back from Travel Leaders’ EDGE: 8 Questions with Celebrity Cruises’ Katina Athanasiou
Just back from Travel Leaders’ EDGE: 8 Questions with Celebrity Cruises’ Katina Athanasiou
Revitalized Celebrity Solstice to Launch from Vancouver Next Week
La croisière inaugurale du “nouveau” Celebrity Solscite partira de Vancouver le 3 mai prochain
Royal Caribbean Opens Royal Beach Club Santorini
Royal Caribbean Group Confirms Order for Sixth & Seventh Icon Class Cruise Ships
The Travel Agent Next Door Conference Raises $122,000 for Pencils for Kids, Hyatt to Host in 2027
The Travel Agent Next Door Welcomes Nearly 400 Aboard Celebrity Silhouette for its Annual Conference
Royal Caribbean Group to Launch New Set of Credit Cards

MOST VIEWED

  1. BREAKING NEWS: Flair Airlines Names Nicole Bursey as President of Flair Vacations
  2. Flair Names Jamie Fox Director, Agency Sales and Partnerships
  3. HX Expeditions’ Kent Phillips on the Joys Of Purpose-Driven Expedition Travel
  4. WestJet Cuts 15 U.S Routes Amid Declining Demand for Transborder Travel
  5. Katy Perry Praises Air Canada Crew After Witnessing Mid-Air Medical Emergency
  6. Nexion Hosts First Canada-Only Travel Advisor Event


Top Stories
Adventure Canada Announces 2027 Departures for Pacific Northwest Expeditions
Adventure Canada Announces 2027 Departures for Pacific Northwest Expeditions

Adventure Canada’s 2027 Pacific Northwest expeditions offer immersive small-ship journeys through Haida Gwaii and the Great Bear Rainforest, emphasizing culture, wildlife and ecology.

Avalon to Launch Three New Cruise & Tour Combos for 2027
Avalon to Launch Three New Cruise & Tour Combos for 2027

Avalon Waterways is expanding its 2027 Cruise & Tour lineup with three new European itineraries combining guided Globus land tours and immersive river cruises.

HX Expeditions’ Kent Phillips on the Joys Of Purpose-Driven Expedition Travel
HX Expeditions’ Kent Phillips on the Joys Of Purpose-Driven Expedition Travel

Increasingly, expedition travel is evolving into a meaningful, educational and values-driven way to explore the world.

Transat Distribution Canada Celebrates Owner Excellence with a Mediterranean Immersion
Transat Distribution Canada Celebrates Owner Excellence with a Mediterranean Immersion

For more than 20 years, this trip has recognized outstanding sales performance by TDC owners. This year, TDC treated recipients to a Mediterranean cruise.

Silversea Cruises’ SVP, Global Sales Carol Cabezas on How Travel Advisors Can Level Up Their Luxury Sales
Silversea Cruises’ SVP, Global Sales Carol Cabezas on How Travel Advisors Can Level Up Their Luxury Sales

“We have somebody to represent any advisor who needs a little bit of handholding…”

Royal Caribbean’s ‘Perfect Day Mexico’ Rejected After Backlash
Royal Caribbean’s ‘Perfect Day Mexico’ Rejected After Backlash

“It is not going to be approved,” Environment Minister Alicia Barcena told a press conference yesterday.

TMR Subscription

Don’t miss out! Sign up for our free daily newsletter and get the latest Canadian travel industry news and event coverage delivered straight to your inbox. No spam — just what matters.

Subscribe to TMR

TMR OUTLOOKS, WHITE PAPERS & DESTINATION GUIDES
View All
Advertiser's Voice
A Conversation with Hyatt Inclusive Collection’s Amanda Morris and John Kirk
About Travel Market Report Mission Meet the Team Advisory Board Advertise Syndication Guidelines
TMR Resources Calendar of Events Outlook/Whitepapers Previous Sponsored Articles Previous This Week Articles
Subscribe to TMR
Select Language
Do You Have an Idea Email
Editor@travelmarketreport.ca
Give Us a Call
647 255 8990
Drop Us a Note
Travel Market Report Canada Inc.
3080 Yonge St. Suite 6060 Toronto, ON M4N 3N1
© 2005 - 2026 Travel Market Report, an American Marketing Group Inc. Company All Rights Reserved | Terms and Conditions
Cookie Policy Privacy Policy Manage cookie preferences