Air Canada Vacations Launches 1st-Ever Groups Workshops
by Bruce Parkinson
For the first time, Air Canada Vacations is launching Groups Workshops, an interactive learning experience designed to help travel advisors strengthen their groups expertise, build confidence, and grow their business.
Developed in collaboration with a certified trainer, the workshops build on the company’s continued investment in groups technology, dedicated support, advisor resources, and infrastructure.
ACV says that with practical exercises, live demonstrations and collaborative activities, advisors will gain actionable knowledge they can immediately apply to their business.
“Groups remain one of the most valuable growth opportunities for travel advisors, and we believe the education supporting them should reflect that,” said Elish Tait, Manager, National Accounts at Air Canada Vacations.
“These workshops provide advisors with direct access to the tools, knowledge, and expertise they need to confidently grow their groups business and deliver even greater value to their clients.”
Participants will also have the opportunity to earn recognition as an Air Canada Vacations Groups Specialist, a designation that acknowledges advanced knowledge of ACV’s groups business.
“Forget sitting through hours of slides and presentations,” said Dianne Pedroso, National Groups Key Account Manager, at Air Canada Vacations. “We’ve created a hands-on, collaborative experience that equips advisors with practical takeaways, greater confidence, and renewed excitement for growing their groups business.”
Designed for both new and experienced groups sellers, the curriculum covers the Air Canada Vacations Groups journey, operational best practices, recent technology enhancements, and proven strategies for identifying and converting groups opportunities.
Attendance will be limited to approximately 75 to 100 travel advisors per session. Advisors are encouraged to register early for the opportunity to be among the first to experience Air Canada Vacations’ new approach to groups education.
Workshop Schedule
Dates & Location
- October 8, Toronto
- October 13, Halifax
- October 15 Pickering
- October 20, Calgary
- October 22, Mirabel
- November 3, Québec City
- November 10, Burnaby
Travel advisors interested in participating can register their interest by completing this registration form: Air Canada Vacations Groups Workshop Registration.
