Disney Destinations Expands Travel Agency Sales Team with Key Leadership Appointments
by Daniel McCarthy
Mendoza (left) and Swenda (right). Photo: Disney Destinations
Disney Destinations has updated its Travel Agency Sales leadership structure, introducing new regional leadership and a specialized role focused on luxury and expedition travel to better support advisor partnerships.
Lily Mendoza has rejoined the Travel Agency Sales team as Regional Sales Director for the East Region. Mendoza previously served as a Business Development Manager within the team before leading Strategic Partnerships for Disney Institute, where she oversaw B2B growth initiatives, sponsorship programs, and new external sales channels.
With her appointment, the Disney Destinations Regional Sales leadership team now consists of: Lily Mendoza for the East Region, Steve Smith for the North Region, Monika Hopkins for the West Region, James Boniface for the South Region, and Will Farnsworth for National Accounts.
At the same time, to support growing demand in luxury, immersive, and experiential travel, Julia Swenda has joined the team in the newly created role of Business Development Manager – Adventures & Expeditions.
Swenda brings 18 years of travel industry experience to Disney Destinations, having most recently served as Director of National & Strategic Accounts at HX Expeditions. In her new role, she will work closely with luxury travel agencies and sales teams nationwide to drive growth for Adventures by Disney, National Geographic Expeditions, and Expeditions by Private Jet.





