Globus Launches Choice Excursions: More Flexibility for Guided Travel
by Sarah Milner
Photo: Globus
Globus is making guided travel more flexible with its new offering, Globus Choice Excursions.
Described as a bold “reimagining” of its tour product, Globus Choice Excursions allow travelers to have more flexibility when enjoying a guided tour. Travelers can personalize their trip by choosing between available experiences on nearly 80% of itineraries across Europe and North America, with options like food tours, bike rides, or spa treatments.
“Research is pointing to flexibility to choose from included excursions as a major driver for the next generation of tour travelers,” said Steve Born, chief marketing officer for the Globus family of brands. “By giving guests more freedom and personalization than ever – we’re inviting more travelers to discover the benefits of touring – from ease and VIP access to ‘wow’ moments on tap.”
The Globus Choice Excursions are built into the itineraries rather than being add-on experiences. Travelers are encouraged to prebook their selection ahead of time and can do so as early as 90 days before departure; if a preference is not selected by 15 days prior to departure, Globus will assign a Choice excursion based on availability.
Sample Globus Choice Excursions include:
- Douro River Cruise OR Porto tasting at Sandeman Cellars
- Aperitivo stroll in Florence OR Taste of Tuscany food tour
- Golden Gate bike ride OR Little Italy tasting tour in San Francisco
- Unicum tasting in Budapest OR Thermal spa soak at Széchenyi Baths
In addition to the new excursion flexibility, Globus also offers multiple travel styles, such as classic tours, small group departures, independent tours, and city stays.
“With Globus, travelers can choose their experience – without the stress of planning,” added Born. “It’s guided travel that flexes around our guests.”





