Travel Answers Group Names Jonna Jackson Director for European Expansion

Following its launch in Europe, Travel Answers Group has named Jonna Jackson as its new director for the region. While the company has traditionally focused on destinations in the South Pacific, Jackson will be tasked with launching a new European portfolio, with initial itineraries for Italy, France, Spain, Portugal, and the U.K. departing in November and December 2025.

Travel Answers has also established in-market teams in Italy, Greece, Portugal, and Austria to support the new European expansion.

“I’m honored to guide Travel Answers’ expansion into Europe, partnering with advisors to deliver journeys that balance authenticity and quality,” said Jackson. “Together, we’ll unlock new opportunities for travelers to experience the depth, culture, and discovery that make Europe timeless.”

Jackson is a travel industry veteran with more than 27 years of experience at Expedia Group and Classic Vacations, including five years as head of strategic partnerships. Most recently, she was a sales executive at All Cruise Travel, a Signature agency.

In a statement, Travel Answers founder and CEO Kirk Demeter welcomed Jackson to the team. “We are delighted to welcome Jonna Jackson, whose impressive background in European travel, product development, and advisor support will inspire confidence among travel advisors nationwide,” he said.