Walt Disney World’s Date-Based Pricing Goes into Effect

Walt Disney World today launched its new date-based tickets and pricing for its Orlando theme parks.

Disney said, depending on the day and length of the ticket, prices have increased, decreased, or stayed the same. For example, a guest purchasing a three-day ticket with a start date of Feb. 10, 2019, will now pay $4 less per day than they would have before, whereas a guest purchasing a six-day ticket with a start date of this Thanksgiving will now pay a little more – an average of $5 per day – since it’s one of the most popular times of the year to visit. A one-day ticket for Magic Kingdom for Dec. 25, 2018, has not changed.

The “More You Play, the Less You Pay Per Day” philosophy still applies to ticket bookings. The price per day decreases as you add more days to your ticket; multi-day discounts will vary depending on the length of the ticket.

All four of Walt Disney World’s theme parks are now the same price. For the past few years, Magic Kingdom has been slightly more expensive than Epcot, Disney’s Hollywood Studios and Disney’s Animal Kingdom.

The resort also introduced an interactive calendar that allows travel agents to see prices based on date from now through December 2019. From there, agents can upgrade their client’s ticket type to Park Hopper Option, Park Hopper Plus Option, and a new Flexible Date Option that allows clients to begin their visit any time of the year.

In addition to updates to the booking engine, updated planning tools will be available on the Disney Travel Agent website, including a video that provides a step-by-step tutorial on booking this product.

Disney said as parks continue to increase in popularity, the new pricing model is part of “our broader efforts to better spread attendance throughout the year, and is intended to help us improve and deliver a great experience for our guests.”