ASTA Website Gets a Modernized Redesign
by Briana Bonfiglio
The American Society of Travel Advisors (ASTA) has unveiled a new, modern look to its website, ASTA.org, with the aim to better showcase and serve its members.
The relaunched website streamlines navigation and makes many pages cleaner and easier to read for both members and policymakers looking to learn more about ASTA initiatives. It also puts members first by highlighting their stories and using real images of them as opposed to stock photos.
“ASTA.org is the digital front door to our Society, and this redesign ensures that when members walk through it, they feel seen, supported and connected,” said Zane Kerby, president and CEO of ASTA. “Our new site reflects not only the professionalism of our industry but also the vibrancy of the people behind it.”
ASTA’s Member Advantage Program (MAP) page has also been updated with a crisper, more visually engaging design. It also has a brand-new Industry Affairs hub with tools and resources on key issues, where advisors can report hotel commission concerns, stay informed on NCF policies, and more.
The redesign also integrates ASTA’s Verified Travel Advisor (VTA) program into the main site, so advisors need only log into one site to access content from both platforms. The entire relaunch is now live and ready for use.
