Search Travel Market Report

mainlogo
www.travelmarketreport.com
U.S.A.
English
Canada
English
Canada Quebec
Français
  • News
  • Packaged Travel
  • Cruise
  • Hotels & Resorts
  • Destinations
  • Retail Strategies
  • Air
  • Training & Resources
  • Luxury Travel Report

Silversea Cruises Appoints SVP of Global Sales

by Dori Saltzman  January 13, 2023
Silversea Cruises Appoints SVP of Global Sales

Effective immediately, Massimo Brancaleoni has joined Silversea Cruises as its new senior vice president of global sales. Brancaleoni will drive the cruise line’s global sales strategies across all channels, leveraging his 25 years of experience in the cruise industry to strengthen the cruise line’s position on a global level.

“We are delighted to welcome Massimo Brancaleoni as senior vice president, as we continue to bolster our global sales team to sustain our unprecedented growth trajectory,” said Barbara Muckermann, president and CEO of Silversea. “This is entirely new role for Silversea, which demonstrates our commitment to continuous growth and our deep partnerships with our travel advisor community.”

“I look forward to working closely with Silversea’s travel advisor partners,” Brancaleoni said. “We could not find ourselves in our leading position without their continuous support and I look forward to strengthening our partnership even more.”

Brancaleoni is an Italian national who most recently held the position of senior vice president of global sales at Costa Cruises.

  
  
Related Articles
Here Are the New Cruise Ships Debuting in 2023
Silversea Cruises Unveils Bars & Lounges Onboard Silver Nova
Silversea Officially Welcomes Silver Endeavour to Fleet
Silversea Cruises Names Second Nova-Class Cruise Ship, Delays First
Silversea Cruises Intros “Prepaid” Wave Season Offer
U.S. Virgin Islands to Levy Cruise Tax on Royal Caribbean Group Brands
Silversea to Sail First-Ever Full Summer Season in French Polynesia
Silversea Enhances Group Program, Intros “Super Advantage” Tier
Silversea Cruises Introduces Direct Charter Flights to the Arctic

MOST VIEWED

  1. Power Outage in Spain and Portugal Causes Major Travel Disruptions, Including at Madrid Airport
  2. Testing the Waters with Dori: Do Travel Advisors Actually Dislike Viking?
  3. Beaches Ocho Rios Resort to Close Doors in May 2025
  4. 5 Things I Liked About Norwegian Aqua – and 4 I’m Not Sold On
  5. TTC Tour Week Returns with 9 FAM Trips Scheduled for November
  6. Booking on Grandma’s Budget: How Grandparents Are Driving Multi-Gen and Skip-Gen Travel


  1. Travel Advisor Appreciation Month Offers Not to Be Missed
  2. Sandals Has ‘Strong Interest’ in Bringing Beaches to St. Vincent & the Grena
  3. The Best Hotels to Book in Portugal & Spain: Roundup From an ALGV FAM 
  4. Vanessa McGovern Lands at Global Travel Collection
  5. American Airlines Wants to Hold Your Connecting Flight
  6. Royal Caribbean’s Perfect Day Mexico Will Break Several Records
TMR Subscription

Subscribe today to receive daily in-depth luxury coverage, analysis of luxury news, luxury trends and issues that affect how you do business. Subscribe now for free.

Subscribe to TMR

Top Stories
Avalon Introduces Lineup of “After Dark” Activities
Avalon Introduces Lineup of “After Dark” Activities

From a new sunset Sky Deck dinner option to lively after-dinner entertainment, Avalon is extending the typical river cruise day.

First-Time ASTA River Cruise Expo Attendees on Why Travel Advisors Shouldn’t Miss Next Year’s Show
First-Time ASTA River Cruise Expo Attendees on Why Travel Advisors Shouldn’t Miss Next Year’s Show

First-time ASTA River Cruise Expo attendees talk about why you shouldn’t miss next year’s event — and how to make the most of it.

Catching Up with Uniworld’s Michelle Palma
Catching Up with Uniworld’s Michelle Palma

TMR sat down with Uniworld’s executive vice president of sales for North America at the 2025 ASTA River Cruise Expo.

How PONANT and Paul Gauguin Cruises Merge Excellence in Expedition and Exploration Travel
How PONANT and Paul Gauguin Cruises Merge Excellence in Expedition and Exploration Travel

Expedition travel isn’t a trend — it’s a mindset shift.

Princess Cancels All Galveston Departures from November 2026 On
Princess Cancels All Galveston Departures from November 2026 On

Princess said the move is part of its global deployment strategy.

What to Know about Avalon Waterways’ New Itinerary on the Garonne and Dordogne
What to Know about Avalon Waterways’ New Itinerary on the Garonne and Dordogne

TMR was among the first guests onboard Avalon’s all-new Bordeaux river cruise. Here’s what the experience is like.

TMR OUTLOOKS & WHITE PAPERS
View All
industry spotlight
https://img.youtube.com/vi/-ZWvUd7_21E/0.jpg
The Hidden Potential of River Cruising with Riverside Luxury Cruises
Advertiser's Voice
We Celebrate YOU
About Travel Market Report Mission Meet the Team Advisory Board Advertise Syndication Guidelines
TMR Resources Calendar of Events Outlook/Whitepapers Previous Sponsored Articles Previous This Week Articles
Subscribe to TMR
Select Language
Do You Have an Idea Email
editor@travelmarketreport.com
Give Us a Call
1-(516) 730-3097
Drop Us a Note
Travel Market Report
71 Audrey Ave, Oyster Bay, NY 11771
© 2005 - 2025 Travel Market Report, an American Marketing Group Inc. Company All Rights Reserved | Terms and Conditions
Cookie Policy Privacy Policy Manage cookie preferences