Search Travel Market Report

mainlogo
www.travelmarketreport.com
U.S.A.
English
Canada
English
Canada Quebec
Français
  • News
  • Tours & Packages
  • Cruise
  • Hotels & Resorts
  • Destinations
  • Retail Strategies
  • Air
  • River Cruise
  • Training & Resources

Alaska Airlines Will Launch Its Premium Economy Cabin by 2028

by Daniel McCarthy  May 22, 2026
Alaska Airlines Jet on the runway with its 787 global livery during the daytime

Alaska Airlines 787 global livery (PRNewsfoto/Alaska Airlines)

Alaska Airlines will officially introduce its Premium Economy cabin by 2028.

Alaska had previously hinted at adding a premium economy cabin to its fleet, but revealed the timeline this week. The launch is a major move to pit the carrier against other long-haul airlines.

Right now, Alaska only offers a standard economy seat with extra legroom, which it calls its Premium Class, but it will debut a completely separate cabin by 2028. A lot of its widebody jets, including the new Boeing 787-9 Dreamliners originally ordered by Hawaiian Airlines that are now part of the Alaska fleet, had been configured with a two-cabin layout geared toward leisure vacationers.

Alaska had been flying those jets on its new long-haul routes to Rome and London instead of grounding them, but it will now lean into a completely separate cabin—featuring wider recliners, footrests, and upgraded dining—that has been a missing piece for Alaska.

When the retrofits begin in 2028, the project, which will take years to finish, will establish a uniform, three-class configuration across Alaska’s expanding long-haul fleet. Delta (Premium Select), United (Premium Plus), and American Airlines all offer a completely separate mid-airplane cabin with distinct, wider recliners, footrests, and upgraded meal services.

New Massive Lounge in Seattle

Alaska Airlines on Thursday also revealed more of its plans to build a massive, 41,000-square-foot flagship lounge at Seattle-Tacoma International Airport (SEA).

The new lounge will span two stories in the airport’s Concourse C, featuring a main floor for domestic and First Class flyers, and a separate, ultra-premium upper floor dedicated solely to international business class (“Suites”) and top-tier Atmos Titanium elites. In total, the facility will offer approximately 700 seats.

At 41,000 square feet, it will be the largest lounge at the airport by far, easily eclipsing the 23,000-square-foot Delta Sky Club in Concourse A. It will also rank as one of the largest airline lounges in the U.S. as a whole, even surpassing Delta’s ultra-premium Delta One Lounge at New York-JFK, which spans 39,000 square feet.

Alaska also has a new lounge coming to Portland this summer, along with its first lounge in San Diego and a new, expanded lounge in Honolulu, both slated for early 2028.

  
  
Related Articles
John Hall’s Alaska 2027 Tours Add More Options for Alaska-Bound Clients
The Travel Institute Launches Updated Alaska Specialist Course
HX Expeditions Finalizes 2026 Alaska Program with New Itineraries, Inaugural Port Calls
Hawaiian Flights Soon to Carry AS Code as Alaska Merger Clears FAA Hurdle
Explora Journeys Debuts Pre- and Post-Cruise Tours in Alaska and Canada
How Alaska Leaned Into its Indigenous Heritage for Tourism Growth
Oneworld Airlines Move to Terminal 8 at JFK International
Alaska Senator Pushes to Let Cruise Ships Bypass Canada Amid Trade War
Huna Totem Corp. Appoints Former Oceania Cruises CEO as Head of Tourism Group

MOST VIEWED

  1. Low Water Levels Muddle River Cruises In Europe, Force Cancellations & Adjustments
  2. Severe Weather Triggers Mass Flight Cancellations Across NYC Airports, Airlines Issue Waivers
  3. Flight Cancellations Spike at JFK, LGA, and EWR Amid Severe NYC Storms
  4. Low Water Levels Still Causing Havoc for European River Cruises
  5. Europe Pushes Back ETIAS Launch Indefinitely
  6. Groundforce Strike at Barcelona Airport Triggers Flight Cancellations and Baggage Delays


TMR Subscription

Subscribe today to receive daily in-depth coverage from all corners of the travel industry, from industry happenings to new cruise ships, hotel openings, tour updates, and much more.

Subscribe to TMR

Top Stories
United Officially Rolls Out ‘Twilight Bag Drop’ at Chicago O’Hare
United Officially Rolls Out ‘Twilight Bag Drop’ at Chicago O’Hare

The service lets passengers check their luggage curbside the night before an early flight.

Europe Delays Start of ETIAS Until at Least 2027
Europe Delays Start of ETIAS Until at Least 2027

It’s not the first time the ETIAS rollout has been delayed.

Airlines Issue Monday Travel Waivers Following Severe Northeast Storms, Major Delays
Airlines Issue Monday Travel Waivers Following Severe Northeast Storms, Major Delays

The hardest hit so far is LaGuardia, which is seeing 7% of its departures delayed on Monday morning.

Canada Allows International Transit Passengers to Skip Border Checks at Three Major Hubs
Canada Allows International Transit Passengers to Skip Border Checks at Three Major Hubs

Connecting travelers will be able to go directly to their next flight without having to stop at customs.

European Travel Groups Urge EU to Suspend New EES Rules as Airport Lines Hit 7 Hours
European Travel Groups Urge EU to Suspend New EES Rules as Airport Lines Hit 7 Hours

European travel leaders want to suspend the EES before summer lines spiral out of control.

American Airlines Expands Grab-and-Go Lounge Concept with New JFK Location
American Airlines Expands Grab-and-Go Lounge Concept with New JFK Location

The new lounge will technically be American’s fifth lounge at JFK Terminal 8.

TMR OUTLOOKS, WHITE PAPERS & DESTINATION GUIDES
View All
industry insider
industry-insider.jpg
https://img.youtube.com/vi/xmnTSLULuGk/0.jpg
The Future of Travel Advisors in an AI-Driven World
industry spotlight
https://img.youtube.com/vi/5MPh8tXKcQY/0.jpg
Maximizing 2026 Momentum: What’s Next for Advisors with ALG Vacations
Advertiser's Voice
Québec City’s Vibrant Food Culture is a Magnet for Travelers
About Travel Market Report Mission Meet the Team Advisory Board Advertise Syndication Guidelines
TMR Resources Calendar of Events Outlook/Whitepapers Previous Sponsored Articles Previous This Week Articles
Subscribe to TMR
Select Language
Do You Have an Idea Email
editor@travelmarketreport.com
Give Us a Call
1-(516) 730-3097
Drop Us a Note
Travel Market Report
71 Audrey Ave, Oyster Bay, NY 11771
© 2005 - 2026 Travel Market Report, an American Marketing Group Inc. Company All Rights Reserved | Terms and Conditions
Cookie Policy Privacy Policy Manage cookie preferences