Search Travel Market Report

mainlogo
www.travelmarketreport.com
U.S.A.
English
Canada
English
Canada Quebec
Français
Menu
  • News
  • Packaged Travel
  • Cruise
  • Hotels & Resorts
  • Destinations
  • Retail Strategies
  • Air
  • Training & Resources

Aruba Invites Travellers to Use Their ‘Volunteer Time Off’ on the ‘One Happy Island’

by Bruce Parkinson  August 08, 2025
Aruba Invites Travellers to Use Their ‘Volunteer Time Off’ on the ‘One Happy Island’

The Aruba Volunteer Time Off (VTO) program is an example of responsible tourism.

While many companies offer paid volunteer days, better known as “Volunteer Time Off” (VTO), only one in three employees actually use it. 

To help change that, Aruba is introducing Aruba VTO, a new initiative that invites travellers to save their PTO (Personal Time Off) and instead use their VTO days for meaningful, purpose-driven experiences on the One Happy Island. 

Aruba VTO is a chance to give back while getting away with curated volunteer opportunities that connect guests with Aruba’s culture, community, and natural beauty.

To help spread the word, Aruba has teamed up with social media star Corporate Natalie, who recently took her own VTO in Aruba and is now inspiring others to do the same with a blog post and other social media initiatives. 

Aruba bills itself as ‘One Happy Island.’

During her stay, she rolled up her sleeves at a beach cleanup and spent time volunteering at the Aruba Donkey Sanctuary — experiencing firsthand how meaningful it can be to give back while getting away. 

From now through August 12, travellers can enter for a chance to win a custom “OOO” video from Natalie herself, because nothing says “I’m out of office” like a message from the corporate queen herself. 

Travellers can also download an official VTO request letter from Aruba, making it easy to plan their voluntourism escape while the One Happy Island handles the hard part… telling their boss.

“Aruba is more than just a beautiful destination, it’s a place where meaningful experiences and mindful travel go hand in hand,” said Ronella Croes, CEO of the Aruba Tourism Authority. 

“With Aruba VTO, we’re inviting guests to go beyond sightseeing and build a two-way connection with the island – one rooted in reciprocity, meaningful connection, and lasting impact. It’s a chance to experience Aruba with purpose, engage more deeply with our community, and be part of a shared promise to help preserve what makes our One Happy Island so special.”

Aruba VTO combines pleasure with giving back.

Voluntourism Hotel Packages

Participating hotels across Aruba are offering packages that pair restorative stays with opportunities to give back. Here are a few of the options:

Amsterdam Manor Beach Resort Aruba: Help protect Aruba’s coast with a beach cleanup and visit to the Donkey Sanctuary — plus breakfast at Passions on the Beach, sunset cocktails, and a sustainable welcome amenity.

Bucuti & Tara Beach Resort: Support marine conservation through coral reef restoration, turtle nest monitoring, mangrove rehab, lionfish culling, and more.

Courtyard by Marriott Aruba Resort: Nestled within the Bubali Bird Sanctuary, guests can responsibly experience the island’s variety of birds through guided birdwatching, crafting, hands-on kids’ activities and more.

Hilton Aruba Caribbean Resort & Casino: As part of The Service Stay package, guests will have the opportunity to volunteer at the Donkey Sanctuary and be treated with daily breakfast and spa treatments for two.

Hyatt Regency Aruba Resort Spa and Casino: This retreat-style package includes a beach cleanup, a private body scrub-making class with local aloe, plus dining, spa, and casino experiences.

Radisson Blu Aruba: Choose between caring for rescued animals at the Aruba Donkey Sanctuary or exploring San Nicolas street art and local cuisine. The package also includes a suite stay, private airport transfers, and a locally crafted welcome amenity.

TRYP by Wyndham Aruba: Join a Palm Beach cleanup before unwinding with a sunset sail, 4-course dinner, champagne welcome, and paddleboard rentals.

  0
  0
Related Articles
Travellers Want to be Responsible, They Just Don’t Know How: Aruba Study
Cette île des Caraïbes est nommée la plus sécuritaire
Expedia Releases First-Ever Island Hot List as Traveller Interest Keeps Rising
Aruba I Do: Island Destination Prepares for 7th Annual Vow Renewal Celebration
New Opening: Secrets Baby Beach Aruba
What Is an ED Card? Everything You Need to Know About Aruba’s Entry Requirement
Aruba Starts Charging Air Travelers a Sustainability Fee
What’s New in Aruba for 2024
Aruba Pilots Digital Immigration System

MOST VIEWED

  1. Air Canada Cuts Hundreds of Management Positions 
  2. Founder of Flair Airlines Investor Charged in US$500 Million Fraud
  3. Portugal’s First Post-Pandemic Roadshow Celebrates Soaring Canadian Visitor Numbers
  4. Jamaica Braces as Hurricane Melissa Roars to Category 5
  5. Air Canada’s Toronto Hub Continues Expansion with Return of Shanghai, Budapest in 2026
  6. ACTA’s Accessibility Advisor Directory: A Step Forward But a Long Way to Go


Top Stories
VoX International Names Jazmin Jimenez Account Manager for Experience Kissimmee
VoX International Names Jazmin Jimenez Account Manager for Experience Kissimmee

A respected travel industry professional with more than 24 years of experience, Jazmin joined the VoX team in early 2025.

Tourism Operations Return to Normal in Holguin, Cuba
Tourism Operations Return to Normal in Holguin, Cuba

The first two commercial flights from Canada operated by Air Transat and WestJet are scheduled to arrive Wednesday (November 5) at Frank País International Airport in Holguín, marking a swift return to normal operations.

Travel Market Report Canada on Location: A G Adventures Fam to Southern Thailand
Travel Market Report Canada on Location: A G Adventures Fam to Southern Thailand

Travel Market Report Canada is accompanying a G Adventures familiarization trip to southern Thailand.

Eastern Cuba Accelerates Recovery Efforts Post-Melissa
Eastern Cuba Accelerates Recovery Efforts Post-Melissa

The Cuba Tourist Board says there has been significant progress in the recovery efforts across the eastern part of the island.

The Jays Effect: Blue Jays World Series Appearance A Home Run for Toronto Tourism
The Jays Effect: Blue Jays World Series Appearance A Home Run for Toronto Tourism

According to Destination Toronto, the first two home games of the World Series on Friday, October 24 and Saturday, October 25, 2025, saw an 18 per cent increase in hotel demand over the same nights as last year, adding more than 7,000 room nights total.

A Friend in Need: Always the Generous Host, Jamaica Needs Our Help Now
A Friend in Need: Always the Generous Host, Jamaica Needs Our Help Now

Jamaica touched my heart the first time I visited in 1988, just weeks after the island took a direct hit from Hurricane Gilbert.

TMR Subscription

Don’t miss out! Sign up for our free daily newsletter and get the latest Canadian travel industry news and event coverage delivered straight to your inbox. No spam — just what matters.

Subscribe to TMR

TMR OUTLOOKS & WHITE PAPERS
View All
Advertiser's Voice
Real Reviews – What Travelers are Saying about CIE Tours
About Travel Market Report Mission Meet the Team Advisory Board Advertise Syndication Guidelines
TMR Resources Calendar of Events Outlook/Whitepapers Previous Sponsored Articles Previous This Week Articles
Subscribe to TMR
Select Language
Do You Have an Idea Email
Editor@travelmarketreport.ca
Give Us a Call
647 255 8990
Drop Us a Note
Travel Market Report Canada Inc.
3080 Yonge St. Suite 6060 Toronto, ON M4N 3N1
© 2005 - 2025 Travel Market Report, an American Marketing Group Inc. Company All Rights Reserved | Terms and Conditions
Cookie Policy Privacy Policy Manage cookie preferences