Search Travel Market Report

mainlogo
www.travelmarketreport.com
U.S.A.
English
Canada
English
Canada Quebec
Français
  • News
  • Packaged Travel
  • Cruise
  • Hotels & Resorts
  • Destinations
  • Retail Strategies
  • Air
  • Training & Resources

KAYAK Forecasts a Busy and Value-Driven 2026

by Marsha Mowers  December 23, 2025
KAYAK Forecasts a Busy and Value-Driven 2026

KAYAK has released its 2026 Travel Trends Forecast, based on millions of global flight searches and pointing to a strong year for travel.

Driven by rising consumer interest, easing airfares and growing demand for emerging destinations, overall travel interest is up 9% while airfares are trending downward — decreasing by 3% on domestic routes and 10% on international itineraries. That combination is expected to support a busy and more value-driven travel year.

“Lower fares paired with growing interest give travellers more flexibility and purchasing power in 2026,” said a KAYAK spokesperson. “As airlines expand routes to lesser-known destinations, travellers are discovering new reasons — and new ways — to explore.”

Europe continues to dominate travel interest, with Eastern Europe leading the surge. Seven of the top 10 trending destinations for 2026 are located in the region, reflecting a mix of affordability, rich cultural offerings, and improved air access.

Fastest-growing destinations include:

  • Prague, Czech Republic (interest up 180%)
  • Sofia, Bulgaria (up 136%)
  • Krakow, Poland (up 106%)
  • Budapest, Hungary (up 86%)
  • Tirana, Albania (up 66%)
  • Sarajevo, Bosnia and Herzegovina (up 62%)

Beyond Europe, Christchurch, New Zealand ranks as the fastest-growing destination overall, with flight interest up 194% year over year. New nonstop services are helping drive demand for South Island travel.

KAYAK’s forecast highlights the growing influence of pop culture, sports, and global events on travel behaviour:

  • Kansas City has seen a 14% increase in flight interest, fuelled by major sporting appeal, celebrity-driven attention, and its role as a host city for the upcoming world soccer tournament.
  • Milan is experiencing a 15% lift in searches as anticipation builds for the 2026 Winter Games.
  • Las Vegas has rebounded strongly, with flight interest up 18% year over year, supported by new entertainment residencies, major events, and competitive pricing.

KAYAK’s data suggests that long-haul value is returning in a meaningful way. Destinations with the most significant airfare reductions include:

  • Sarajevo, Bosnia and Herzegovina (down 36%)
  • Split, Croatia (down 33%)
  • Naples, Italy (down 26%)
  • Florence, Italy (down 26%)
  • Shannon, Ireland (down 25%)

For travellers seeking value closer to home, New York ranks among the lowest average domestic airfares for 2026.

Advance booking activity for summer 2026 is already gaining momentum, with searches up 9% year over year. Early indicators show:

  • International airfare down 12%, improving long-haul accessibility
  • Asia and Europe emerging as strong value regions, with airfares down 16% and 14%, respectively
  • Middle East summer travel interest up 35%, driven by expanded connectivity
  • Caribbean demand up 15%, reflecting continued appetite for sun destinations

  
  
Related Articles
Lower Airfares Are Pushing 2026 Travel Beyond the Usual Cities

MOST VIEWED

  1. BREAKING NEWS: Flair Airlines Names Nicole Bursey as President of Flair Vacations
  2. Flair Names Jamie Fox Director, Agency Sales and Partnerships
  3. HX Expeditions’ Kent Phillips on the Joys Of Purpose-Driven Expedition Travel
  4. WestJet Cuts 15 U.S Routes Amid Declining Demand for Transborder Travel
  5. Katy Perry Praises Air Canada Crew After Witnessing Mid-Air Medical Emergency
  6. Nexion Hosts First Canada-Only Travel Advisor Event


Top Stories
Club Med Delivers a Profitable 2025 Despite Global Challenges
Club Med Delivers a Profitable 2025 Despite Global Challenges

Club Med reported strong 2025 performance with 1.4 million travellers, higher occupancy and rates — and big expansion plans.

CATO Expresses Strong Support for the Indigenous Tourism Association of Canada
CATO Expresses Strong Support for the Indigenous Tourism Association of Canada

CATO is urging continued federal support for Indigenous tourism, highlighting ITAC’s vital role in economic reconciliation, cultural preservation and community-based tourism growth.

Adventure Canada Announces 2027 Departures for Pacific Northwest Expeditions
Adventure Canada Announces 2027 Departures for Pacific Northwest Expeditions

Adventure Canada’s 2027 Pacific Northwest expeditions offer immersive small-ship journeys through Haida Gwaii and the Great Bear Rainforest, emphasizing culture, wildlife and ecology.

Avalon to Launch Three New Cruise & Tour Combos for 2027
Avalon to Launch Three New Cruise & Tour Combos for 2027

Avalon Waterways is expanding its 2027 Cruise & Tour lineup with three new European itineraries combining guided Globus land tours and immersive river cruises.

Survey Finds Canadians Cooling on Summer Travel Spend
Survey Finds Canadians Cooling on Summer Travel Spend

A new TD survey finds rising fuel and living costs are prompting Canadians to cut summer travel spending, prioritize local travel and rethink vacation budgets.

Sun Week is Back at Sunwing Vacations: Savings, Perks & Prize Opportunities
Sun Week is Back at Sunwing Vacations: Savings, Perks & Prize Opportunities

Running from May 25 to 31, Sun Week offers savings of up to 45% on select vacation packages for travel between June 1 and October 31.

TMR Subscription

Don’t miss out! Sign up for our free daily newsletter and get the latest Canadian travel industry news and event coverage delivered straight to your inbox. No spam — just what matters.

Subscribe to TMR

TMR OUTLOOKS, WHITE PAPERS & DESTINATION GUIDES
View All
Advertiser's Voice
A Conversation with Hyatt Inclusive Collection’s Amanda Morris and John Kirk
About Travel Market Report Mission Meet the Team Advisory Board Advertise Syndication Guidelines
TMR Resources Calendar of Events Outlook/Whitepapers Previous Sponsored Articles Previous This Week Articles
Subscribe to TMR
Select Language
Do You Have an Idea Email
Editor@travelmarketreport.ca
Give Us a Call
647 255 8990
Drop Us a Note
Travel Market Report Canada Inc.
3080 Yonge St. Suite 6060 Toronto, ON M4N 3N1
© 2005 - 2026 Travel Market Report, an American Marketing Group Inc. Company All Rights Reserved | Terms and Conditions
Cookie Policy Privacy Policy Manage cookie preferences