Voyzant Loyalty: A New Option for Travel Rewards in Canada
by Marsha Mowers
Alejandro Roche, President of Voyzant Loyalty, says the joint venture brings an innovative approach to travel rewards in Canada.
Voyzant and Serefin have launched Voyzant Loyalty, aiming to innovate travel loyalty programs in Canada.
The Voyzant Loyalty program is a travel rewards-based loyalty program designed to enhance the travel and loyalty solutions offered by third-party organizations. It combines Voyzant’s expertise in premium travel content (such as airfare and travel services) with Serefin’s advanced loyalty technology platform to create a comprehensive travel rewards experience.
Alejandro Roche, President of Voyzant Loyalty, says the joint venture brings an innovative approach to travel rewards in Canada.
“By combining next generation technology for travel bookings, to integrating with a points bank to the inclusion of our exclusive Care Concierge for travellers, our solution is poised to change how travel rewards are managed and enjoyed,” he told Travel Market Report Canada.
Clients will benefit from:
Voyzant’s premium quality services: Access to the best air content and pricing across various travel markets.
Serefin’s loyalty technology expertise: Engaging travel rewards programs with integrated travel health services that drive member satisfaction.
Voyzant Loyalty’s clients will include financial institutions, timeshare companies, and companies with white-label loyalty, health, and wellness programs.
Roche says as a B2B business targeting corporations rather than advisors, the company will be publishing thought leadership papers and other articles about the future of travel loyalty and how Voyzant Loyalty can elevate the experience. Following them on Linkedin will provide all the insights and updates.
Companies interested in integrating this program can also reach out to Voyzant Loyalty for more information or a demo at info@voyzantloyalty.com.

