Azamara Cruises and Starboard Partner for Cruise Retail Shopping Rewards Program
by Dori Saltzman
Photo: Azamara Cruises
Azamara Cruises and Starboard, the company responsible for the retail shopping on most cruise lines, have partnered together for the Azamara Shopping Rewards program. The first-of-its-kind program enables Azamara guests to earn rewards for their onboard retail spend.
The new program enables members to earn rewards each time they make an eligible retail purchase onboard an Azamara ship. Members can then visit the Azamara Shopping Rewards Ecommerce Marketplace to redeem their reward points for merchandise such as wine and luggage, culinary experiences, concert tickets, and travel offerings, such as flights and hotels.
“As the first cruise line to launch this type of shopping rewards program with Starboard, Azamara Cruises continues to innovate in ways that elevate the guest experience both onboard and beyond,” said Dondra Ritzenthaler, CEO of Azamara Cruises. “Azamara Shopping Rewards creates a new opportunity for guests to engage with our brand while enjoying added value directly tied to their onboard purchases, enhancing the personalized experience that defines Azamara.





