Search Travel Market Report

mainlogo
www.travelmarketreport.com
U.S.A.
English
Canada
English
Canada Quebec
Français
  • News
  • Packaged Travel
  • Cruise
  • Hotels & Resorts
  • Destinations
  • Retail Strategies
  • Air
  • Training & Resources

Carnival Tweaks New Rewards Program After Guest Feedback

by Bruce Parkinson  September 16, 2025
Carnival Tweaks New Rewards Program After Guest Feedback

Carnival Rewards will launch June 2026.

Carnival Cruise Line has announced changes to its new Carnival Rewards loyalty program for all current Diamond and Platinum guests and all guests who reach Diamond and Platinum level prior to the new program’s launch date of June 1, 2026.

“We’ve spent the summer talking with our guests, listening to their comments and taking in their feedback,”  said president Christine Duffy.

“As a result, I am happy to share that we are making changes to improve the offering to our most loyal customers as we get ready for the program’s launch in 2026.” 

Carnival Jubilee sailing
The Carnival Jubilee. Photo: Carnival Cruise Line

Among the changes announced:

  • Guests who achieve Diamond status in the current VIFP Club by May 31, 2026 will not only receive Diamond status through May 31, 2032, they will now receive lifetime Diamond status in the Carnival Rewards program.
  • Guests who achieve Platinum status in the current VIFP Club by May 31, 2026 will have their status extended through May 31, 2028, as previously announced, but will also now receive a bi-annual boost of 10,000 Carnival Rewards status qualifying stars when the Carnival Rewards program starts on June 1, 2026, and in every two-year earning cycle thereafter. This will give Platinum VIFP members a 20% “head start” to earning Platinum status. 
  • Carnival confirmed that children will enjoy the same status as their parent or adult that is designated as their responsible party on the booking for that sailing, and when minors turn 18, those who have achieved Diamond or Platinum status by May 31, 2026, will be invited to opt-in to Carnival Rewards with their earned status and the same privileges offered to all other Diamond and Platinum VIFP members. 

Carnival says the new program is inspired by the success and popularity of airline and hotel loyalty programs where guests can earn status and rewards that are tied to both travel activities and spending, as well as a co-branded credit card. 

Guests will be able to accumulate points that can be converted to reward dollars and used toward cruise fares, onboard experiences, shore excursions and other vacation activities. You can find out more about changes to the program here.

  
  
Related Articles
Carnival Magic Completes Dry Dock Upgrades
Carnival’s SVP of Sales and Trade Janet Wygert on the Importance of Strong BDM/Advisor Relationships
Aeroplan Partners with Hertz, Giving Members Another Way to Earn
Carnival Tropicale Will Cruise from Galveston
Carnival’s Celebration Key Earns Certification for Sensory Inclusion
Carnival Sets Cruise Industry First with Autism Inclusion Certification
Cruise Lines Pull Tracy Arm from Alaska Itineraries
The One-Hour Multi-Course Dinner: Carnival Cruise Line Rolls Out Express Dining
Carnival Cruise Line Unveils Express Dining
Carnival Cruise Line Expands Baltimore Deployment with Second Ship for 2027/28

MOST VIEWED

  1. BREAKING NEWS: Flair Airlines Names Nicole Bursey as President of Flair Vacations
  2. Flair Names Jamie Fox Director, Agency Sales and Partnerships
  3. HX Expeditions’ Kent Phillips on the Joys Of Purpose-Driven Expedition Travel
  4. WestJet Cuts 15 U.S Routes Amid Declining Demand for Transborder Travel
  5. Katy Perry Praises Air Canada Crew After Witnessing Mid-Air Medical Emergency
  6. Nexion Hosts First Canada-Only Travel Advisor Event


Top Stories
Adventure Canada Announces 2027 Departures for Pacific Northwest Expeditions
Adventure Canada Announces 2027 Departures for Pacific Northwest Expeditions

Adventure Canada’s 2027 Pacific Northwest expeditions offer immersive small-ship journeys through Haida Gwaii and the Great Bear Rainforest, emphasizing culture, wildlife and ecology.

Avalon to Launch Three New Cruise & Tour Combos for 2027
Avalon to Launch Three New Cruise & Tour Combos for 2027

Avalon Waterways is expanding its 2027 Cruise & Tour lineup with three new European itineraries combining guided Globus land tours and immersive river cruises.

HX Expeditions’ Kent Phillips on the Joys Of Purpose-Driven Expedition Travel
HX Expeditions’ Kent Phillips on the Joys Of Purpose-Driven Expedition Travel

Increasingly, expedition travel is evolving into a meaningful, educational and values-driven way to explore the world.

Transat Distribution Canada Celebrates Owner Excellence with a Mediterranean Immersion
Transat Distribution Canada Celebrates Owner Excellence with a Mediterranean Immersion

For more than 20 years, this trip has recognized outstanding sales performance by TDC owners. This year, TDC treated recipients to a Mediterranean cruise.

Silversea Cruises’ SVP, Global Sales Carol Cabezas on How Travel Advisors Can Level Up Their Luxury Sales
Silversea Cruises’ SVP, Global Sales Carol Cabezas on How Travel Advisors Can Level Up Their Luxury Sales

“We have somebody to represent any advisor who needs a little bit of handholding…”

Royal Caribbean’s ‘Perfect Day Mexico’ Rejected After Backlash
Royal Caribbean’s ‘Perfect Day Mexico’ Rejected After Backlash

“It is not going to be approved,” Environment Minister Alicia Barcena told a press conference yesterday.

TMR Subscription

Don’t miss out! Sign up for our free daily newsletter and get the latest Canadian travel industry news and event coverage delivered straight to your inbox. No spam — just what matters.

Subscribe to TMR

TMR OUTLOOKS, WHITE PAPERS & DESTINATION GUIDES
View All
Advertiser's Voice
Onboard Air Canada’s New A321XLR with John Kirk, Mark Nasr and Alex Lefevre
About Travel Market Report Mission Meet the Team Advisory Board Advertise Syndication Guidelines
TMR Resources Calendar of Events Outlook/Whitepapers Previous Sponsored Articles Previous This Week Articles
Subscribe to TMR
Select Language
Do You Have an Idea Email
Editor@travelmarketreport.ca
Give Us a Call
647 255 8990
Drop Us a Note
Travel Market Report Canada Inc.
3080 Yonge St. Suite 6060 Toronto, ON M4N 3N1
© 2005 - 2026 Travel Market Report, an American Marketing Group Inc. Company All Rights Reserved | Terms and Conditions
Cookie Policy Privacy Policy Manage cookie preferences