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Swan Hellenic Appoints Sales Director for U.S. Central Region

by Dori Saltzman  October 03, 2025
preston caddell headshot next to images of two swan hellenic cruise ships

Photo: Swan Hellenic

Swan Hellenic has named Preston Caddell as sales director for the U.S. Central region. He will be responsible for spearheading sales initiatives across the Central United States, developing key relationships with travel partners, and supporting the company’s expansion in the U.S. market.

Caddell, who is bilingual in English and Spanish, brings nearly 15 years of experience in the cruise industry, having held senior sales roles at Margaritaville at Sea, Aurora Expeditions, and PONANT. He has also held regional positions with Australis, Seabourn, Holland America Line, and Disney Cruise Line.

“Preston’s deep expertise in luxury and expedition cruising, combined with his proven track record of building strong industry partnerships, makes him a tremendous asset to our team,” said Lisette Martinez, senior director NAM sales at Swan Hellenic. “We are thrilled to welcome him on board and confident that his leadership will play a crucial role in strengthening our presence and supporting our partners across the Central United States.”

Caddell’s territory comprises 13 states including Texas, Louisiana, Oklahoma, Arkansas, Nebraska, North Dakota, South Dakota, Minnesota, Illinois, Wisconsin, Iowa, Kansas, and Missouri.

He is based in Minneapolis.

  
  
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