Going Guided: Collette Says its Safari Portfolio Makes it Easy to Sell

As demand for once-in-a-lifetime travel experiences continues to rise, Collette is helping travel advisors confidently guide clients toward African safaris — one of the most sought-after and meaningful journeys in travel.

For many, an African safari represents a lifelong dream. But Collette says the complexity of planning — from navigating long-haul flights and regional logistics to choosing the right reserves and experiences — can often feel overwhelming. “That’s where guided expertise becomes essential,” the company says.

“An African safari is one of those rare journeys that truly changes you and benefits from having experts on the ground,” said Jaclyn Leibl-Cote, President and CEO of Collette. 

“It’s not just about seeing wildlife — it’s about experiencing it in a way that’s seamless, immersive, and deeply meaningful. That’s where expert guidance makes all the difference.”

Collette’s guided safari experiences are designed to simplify the most complex elements while elevating the overall experience. Advisors can introduce clients to itineraries that deliver:

• Iconic wildlife encounters, including the Big Five, in world-renowned destinations.
• Expert Tour Managers and local guides, providing context, storytelling, and cultural insight.
• Thoughtfully designed itineraries, balancing game drives, accommodations, and travel logistics.
• Seamless coordination, including in-destination transportation and regional transitions.

By removing uncertainty and streamlining logistics, guided safari travel becomes significantly more approachable — both for first-time safari travellers and advisors positioning these journeys as premium, high-value experiences.

For travel advisors, this represents a powerful opportunity to elevate their role from trip planner to trusted expert.

As part of its broader campaign, Collette continues to highlight experiences where going guided helps advisors lead the conversation and inspire clients to say yes to travel they may have once thought was out of reach.

Check out Collette’s Travel Advisor Portal and Travel Advisor Network for more information about its African Safari Collection.