Travelport, Air Canada Renew Agreement

Travelport and Air Canada signed a new, long-term, full-content agreement that establishes a framework for ongoing merchandising, branding and technology collaboration.

Air Canada will expand its use of Travelport’s technology solutions, including Travelport Rich Content & Branding, to display its branded content and ancillaries to travel agencies, enabling them to help their customers make informed travel choices.

Travelport will also connect to Air Canada’s API content via the Travelport Universal API and Travelport Agencia, the desktop designed specifically for Canadian agents to gain easy access to the full content of Air Canada and other Canadian airlines.

Air Canada was among the first airlines to develop merchandising tools such as fare families and flight passes which, at the time, could not be displayed in traditional GDS formats.