Gordon Dirker Joins Hurtigruten as Managing Director

Hurtigruten has hired Gordon Dirker to serve as its first managing director for North America. Dirker joins Hurtigruten from the Travel Corporation, where he served most recently as director of sales for Brendan Vacations. Dirker will oversee all North American operations, including sales and marketing, partner relations, product development and the company’s U.S.-based call center. The move is the latest step in the Norwegian cruise line’s push into the North American market.