Avanti Responds to Advisor Demand with Return of Printed European Reference Guide
by Daniel McCarthy
Bruge, one of the many destinations included in the printed guide. Photo: Avanti Destinations
For travel advisors still longing for the days of print brochures and bemoaning the move to digital-everything, Avanti has heard you.
Over the last few weeks, Avanti has been delivering its new, 200-page printed reference guide for European vacations to advisors. The brochure, the fourth edition of the guide, is printed on glossy paper and showcases the company’s full European portfolio, including hotels, resorts, transfers, tours, and experiences that can be built into a custom FIT for its advisor partners.
Avanti, which sells exclusively through travel advisors, is making the guide available to all advisors through its website, following numerous requests to bring back a physical format.
“Advisors asked us to bring back print brochures,” said Paul Barry, CEO of Avanti Destinations. “When we visited their offices, advisors showed us their old, dog-eared Avanti brochures filled with sticky notes, so we decided to invest in producing these comprehensive print guides.”
The guide includes all of Avanti’s products but excludes pricing. Instead, it offers QR-code access to InstaQuote, a quick pricing tool that launched almost exactly a year ago and can be white-labeled for all partners.
The brochure features all of Avanti’s new 2026 options, including 351 new hotels, 534 sightseeing tours, and its new small-group city walking tours.
