Butterfield & Robinson Unveil Custom E-Bikes for Cycling Trips
by Sarah Milner
Photo: Butterfield & Robinson
Butterfield & Robinson has launched new custom-designed e-bikes for its luxury active trips.
The new bikes include a custom B&R e-bike and a carbon e-road bike, which are available exclusively for the luxury tour operator’s cycling trips. The project was six years in the making; the new bikes were created by the Butterfield & Robinson team to enhance the cycling experience for guests, offering both top performance and comfort.
The e-bike features adjustable electrical assistance, allowing travelers at all skill levels to ride comfortably and with stability. The B&R e-bikes are available on journeys Europe, Chile, Japan, and Mexico, with comparable models available across all other regions.
The e-road bike, created in partnership with Ridley, features a full carbon frame and pedal-assisted power—offering a smooth ride that balances performance and support. The e-road bike is available in select destinations in Europe.
The new bike designs were overseen by Tim McDermott, B&R’s in-house bike aficionado.
“One thing I love about working with the team is that we want to make sure we give our travellers the highest-end experience, whether it’s a meal, hotel, transfer or bike,” said McDermott.
