Classic Vacations Launches New Luxury Experiences Program
by Briana Bonfiglio
Photo: Classic Vacations
Classic Vacations has just launched Luxury Experiences, a new program that expands upon the travel company’s luxury offerings and services for travel advisors.
Industry veteran Jon Bennett will lead the program as Classic Vacations’ global head of Luxury Experiences, which will help advisors craft highly specialized itineraries with support from a dedicated team of Destination Experience Managers.
“Classic has built a strong reputation for helping advisors deliver exceptional travel, and Luxury Experiences gives us an opportunity to take that capability even further,” Bennett said. “Understanding a destination firsthand is essential to creating truly customized itineraries, and this new offering allows us to make even the most complex requests possible, taking our luxury expertise and service to a higher level.”
Notably, Luxury Experiences allows travel advisors to book private jet charters for the first time through Classic Vacations. The program also includes private villas and residences, safaris, expeditions, and other tailored itineraries.
“Luxury travel is the heart of Classic Vacations, and we’re continually looking for ways to deliver more value to the advisors who rely on us,” said Vijayeta James, chief commerical officer of Classic Vacations. “Luxury Experiences broadens the range of journeys advisors can arrange while giving them access to expert resources. With Jon’s leadership and our growing team of destination specialists, we’re giving advisors more ways to serve their most discerning clients and grow their business.”
Bennett brings more than 26 years of indsutry experience, many of them working with travel advisors, to the role as global head of Luxury Experiences. He previously led luxury travel operations for Abercrombie & Kent in the UK, Italy, and Croatia, and he has traveled to more than 100 countries across six continents.
Alongside Bennett, Destination Experience Managers Laura Demaria, based in Europe, and Liesel van der Rheede, based in South Africa, will round out the team to bring specialized expertise to the program. Classic Vacations also recently expanded its travel advisor-facing sales team.
Travel advisors can access Luxury Experiences through the Classic Vacations website or by contacting their existing Classic Reservations Agent, who will then work with a Destination Experience Manager to meet advisors’ requests.





