Back to School: Travel Agent Digital Marketing Benefits from Sound Testing Skills

Odds are, you won’t get it right the first time. That’s why ‘test, learn and refine’ should be the mantra for every travel advisor’s digital marketing.

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Top Stories: Retail Strategies
California Travel Agents Protected As ICs After Getting Exemption In Latest Version of AB5
California Travel Agents Protected As ICs After Getting Exemption In Latest Version of AB5

Independent advisors, host agencies and networks are hopeful as agents have been added to the list of exempted professions to be regulated by California’s proposed AB5 law in a major victory for the trade. 

Cruise Line Executives Talk NCFs, First-Time Cruisers, & Overtourism
Cruise Line Executives Talk NCFs, First-Time Cruisers, & Overtourism

ASTA’s Global Convention amassed 1,000 industry professionals to discuss the pressing issues travel advisors.

Luxury Travel Advisors Face Challenges, Too
Luxury Travel Advisors Face Challenges, Too

Although high-net-worth clients value them, luxury travel agents face many of the same issues that other advisors do, a new Skift study says.

ASTA Marks 2019 With Legislative Wins, Battles, and a Record PAC
ASTA Marks 2019 With Legislative Wins, Battles, and a Record PAC

The organization has been working diligently on behalf of travel advisors, particularly with lobbying efforts and consumer campaigns.

How Advisors Can Deal with Negative Destination Headlines and More from ASTA’s Global Convention
How Advisors Can Deal with Negative Destination Headlines and More from ASTA’s Global Convention

A panel of experts gave travel advisors in attendance practical strategies to use in their daily dealings with clients.

Hilton CEO Addresses Advisors at ASTA Global Convention
Hilton CEO Addresses Advisors at ASTA Global Convention

This year marked a number of wins for ASTA, including record membership and consumer awareness campaigns demonstrating the value of travel advisors.

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The World’s Best Events to Build Trips Around

All travel advisors can benefit from adding events to their trip-planning services, further expanding their ability to help their clients have unforgettable travel experiences - the kind that they’ll tell their grandkids about some day.

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Tip of the Day

"Most people do want to experience new things. There is a small percentage, maybe 10%-15%, who always want to do the same thing: Either return to the same all-inclusive or take the same cruise line to the same Caribbean islands."

Stephanie Goldberg-Glazer

Live Well, Travel Often

Daily Top List

Five Rugby World Cup 2019 Host Cities

  1. Sapporo
  2. Kamaishi, Iwate Pref. 
  3. Kumagaya, Saitama Preg. 
  4. Tokyo 
  5. Yokohama, Kanagawa Pref.

Source: JapanTimes

Advertiser's Voice
Advertiser's Voice: USTOA's Recalculating with Harrison Greenbaum – Episode 2 (Dining in Mexico City)
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