RIU Hotels & Resorts Launches Mobile App for Advisor Loyalty Program
by Bruce Parkinson
RIU Partner Club App
RIU Hotels & Resorts has launched a new mobile application for RIU Partner Club, its exclusive loyalty program for retail travel advisors.
The company says the new app features a user-centric approach designed to strengthen the chain’s relationship with one of its most valued segments.
The new application is now available for download on iOS and Android devices via the App Store and Google Play.
“In an environment where the retail sector demands more efficient tools, RIU launches this application as a clear commitment to giving the utmost importance and technological support to travel agents,” the company said in a press release.
“The new app allows professionals to manage their activity comfortably, quickly, and securely from any mobile device.”
The new RIU Partner Club app is based on three pillars designed to improve the agent’s daily operations:
Booking agility: A simplified and friction-free process has been implemented, allowing advisors to register sales and book their own stays much more quickly and efficiently.
Total real-time control: Users can manage their profile and check their booking history and points status in real time, with all the information at their fingertips.
Benefit management: Advisors continue to accumulate points for each booking made, which can be redeemed for free stays at the hotels of the chain. Furthermore, the program guarantees that points never expire as long as the account remains active and sales are registered periodically.
Currently, the RIU Partner Club program has more than 100,000 active members spread across 139 countries.
