Search Travel Market Report

mainlogo
www.travelmarketreport.com
U.S.A.
English
Canada
English
Canada Quebec
Français
  • News
  • Packaged Travel
  • Cruise
  • Hotels & Resorts
  • Destinations
  • Retail Strategies
  • Air
  • Training & Resources

TTAND Remembers Beloved Advisor Wayne Ashby

by Marsha Mowers  May 22, 2025
TTAND Remembers Beloved Advisor Wayne Ashby

Photos: Dan Galbraith.

Beloved The Travel Agent Next Door advisor Wayne Ashby has passed away, Travel Market Report Canada has learned.

In an email sent to all advisors Thursday afternoon, TTAND remembered Ashby as someone who “didn’t just call us colleagues—he called us family. And that’s exactly how we’ll always remember him. He had a unique way of making people feel welcomed, appreciated, and seen. His joy, his humour, and his generous spirit left an imprint on everyone who knew him.

He wasn’t just a delight to be around—he was also incredibly gracious and sincere. Wayne truly valued being part of the TTAND family and never missed a chance to let us know.”

In this photo sent by Judith Coates, Wayne (far right) and friends enjoy dinner during the TTAND conference at Moon Palace, Jamaica.

Wayne Ashby joined The Travel Agent Next Door in 2018, the same year he started in the travel industry. He and his wife Kathie were owners of Ashby’s Travel Group based in Perth, Ontario.

“Wayne was a lovely person who always lit up a room and made you laugh,” said Spoiled Agent’s Susan Kooiman, who attended many TTAND conferences when she was with Transat. “I always enjoyed my time with him and Kathie at conference.”

TTAND said he “brought light, laughter and warmth wherever he went,” reminding advisors about the time he dressed up as Dame Edna for a theme night at conference and playfully danced the night away, his charm and infectious energy taking centre stage.

“He wasn’t just a delight to be around—he was also incredibly gracious and sincere. Wayne truly valued being part of the TTAND family and never missed a chance to let us know.

Wayne will be deeply missed by all and he will forever be a part of the TTAND family.”

  
  
Related Articles
The Travel Agent Next Door Conference Raises $122,000 for Pencils for Kids, Hyatt to Host in 2027
TTAND Celebrates Members at Annual Supplier Awards Aboard Celebrity Silhouette
TTAND Members Learn More About What Equity Partner Travel Counsellors Brings to the Table
The Travel Agent Next Door Welcomes Nearly 400 Aboard Celebrity Silhouette for its Annual Conference
TTAND Welcomes First U.S.-Based Supplier; Names Delta Vacations Preferred Partner
Survey Shows New Advisors Heading Straight to Home-Based
TTAND Named Partner of the Year by Celebrity Cruises for 3rd Time
Interest High as 48 TTAND Agents Attend 2-day Luxury Seminar
On International Women’s Day TMR Canada Looks Back at the Travel Women We Love
Results Are In from the National Home-Based/Hosted Travel Agent Survey

MOST VIEWED

  1. BREAKING NEWS: Flair Airlines Names Nicole Bursey as President of Flair Vacations
  2. Flair Names Jamie Fox Director, Agency Sales and Partnerships
  3. HX Expeditions’ Kent Phillips on the Joys Of Purpose-Driven Expedition Travel
  4. WestJet Cuts 15 U.S Routes Amid Declining Demand for Transborder Travel
  5. Katy Perry Praises Air Canada Crew After Witnessing Mid-Air Medical Emergency
  6. Nexion Hosts First Canada-Only Travel Advisor Event


Top Stories
HX Expeditions’ Kent Phillips on the Joys Of Purpose-Driven Expedition Travel
HX Expeditions’ Kent Phillips on the Joys Of Purpose-Driven Expedition Travel

Increasingly, expedition travel is evolving into a meaningful, educational and values-driven way to explore the world.

Expedia Group’s Explore 2026: What the Future Holds for Travel Advisors
Expedia Group’s Explore 2026: What the Future Holds for Travel Advisors

A look back at Explore 2026, the annual event that brought together more than 2,000 travel industry professionals from around the world.

TMR Canada in Punta Cana: The 1st All-Inclusive W is Open, But Where Are the Canadians?
TMR Canada in Punta Cana: The 1st All-Inclusive W is Open, But Where Are the Canadians?

Open for over six months, the luxurious, adults-only W Punta Cana has everything travellers could want. Yet Canadians still haven’t shown up in significant numbers.

Expedia’s Explore 2026 Kicks Off with Focus on AI and the Future of Travel Experiences
Expedia’s Explore 2026 Kicks Off with Focus on  AI and the Future of Travel Experiences

Expedia Group’s annual conference kicked off with a panel composed of the company’s top executives.

TMR in Las Vegas for Expedia Group’s Explore 2026 Event
TMR in Las Vegas for Expedia Group’s Explore 2026 Event

Taking place May 19–20 at the ARIA Resort, Explore 2026 event gathers travel professionals, agencies, technology partners and leading voices from across the industry in Las Vegas. TMR Quebec is on-site throughout the event to provide coverage and exclusive interviews.

Air Canada Holds First Autism Aviation Day of 2026 in Saskatoon
Air Canada Holds First Autism Aviation Day of 2026 in Saskatoon

Air Canada, the Air Canada Foundation and Autism Services of Saskatoon welcomed families to YXE Saskatoon Airport for the first event held in that city.

TMR Subscription

Don’t miss out! Sign up for our free daily newsletter and get the latest Canadian travel industry news and event coverage delivered straight to your inbox. No spam — just what matters.

Subscribe to TMR

TMR OUTLOOKS, WHITE PAPERS & DESTINATION GUIDES
View All
Advertiser's Voice
A Conversation with Hyatt Inclusive Collection’s Amanda Morris and John Kirk
About Travel Market Report Mission Meet the Team Advisory Board Advertise Syndication Guidelines
TMR Resources Calendar of Events Outlook/Whitepapers Previous Sponsored Articles Previous This Week Articles
Subscribe to TMR
Select Language
Do You Have an Idea Email
Editor@travelmarketreport.ca
Give Us a Call
647 255 8990
Drop Us a Note
Travel Market Report Canada Inc.
3080 Yonge St. Suite 6060 Toronto, ON M4N 3N1
© 2005 - 2026 Travel Market Report, an American Marketing Group Inc. Company All Rights Reserved | Terms and Conditions
Cookie Policy Privacy Policy Manage cookie preferences