Audley Travel Launches South Africa FAM Trip Contest

Tailor-made specialist Audley Travel has launched a new contest, inviting U.S. advisors to “pitch” for a spot on its second FAM, happening in December.

The “Pitch your spot” contest runs from July 1 to 15, 2026. To participate, advisors must submit a video explaining how attending the FAM would help them sell bespoke travel. The contest is open to U.S. advisors who have completed The Audley Academy training.

Each submission must be between 60 seconds and 5 minutes in length, and should showcase the advisor’s storytelling, sales mindset, and passion. The submissions will be judged based on these elements, as well as the application of knowledge from Audley’s training and creativity and delivery.

The winner will receive a guaranteed spot on Audley’s upcoming South Africa FAM trip, which departs on Dec. 6, 2026. Second and third place will receive a $200 gift card and an Audley Eddie Bauer Backpack.

“Supporting travel advisors in their business and helping them to expand their offering to include tailor-made FIT is really important to Audley,” said Cathy Kusuma Bennis, vice president/head of trade sales & partnerships (North America). “Supporting travel advisors in their business and helping them to expand their offering to include tailor-made FIT is really important to Audley. I encourage any eligible travel advisor to enter, and ensure their submission really explains to us how attending would grow their business — we’d love specific examples about how they would apply and share what they learn about South Africa with their clients.”

To learn more about the contest and Audley’s upcoming FAM, advisors can contact their local Audley regional sales director or by emailing traveladvisors@audleytravel.com.