Omni Hotels Rolls Out Loyalty Program for Meeting Planners

Omni Hotels & Resorts launched its new program for meeting and event planners on Monday, called Omni Select Planner, through which members can earn free nights, tier status and complimentary perks for bookings at properties in the U.S. and Canada.

Dan Surette, senior vice president of sales and marketing for Omni Hotels & Resorts, said the company saw an opportunity to recognize planners.

“Beyond a strong loyalty program that gives back to our valued planners, we know that genuine hospitality and service matters. Across the brand, we see ourselves as gracious hosts, and because of our unique ownership structure, our teams are flexible, empowered and creative. Our planners can truly book with confidence, as we are in it together.”

To qualify, bookings must be a minimum total of $2,500, which can be made up of room nights, catering services; and rentals such as meeting space, decorations, etc. Agents must also be enrolled in Select Guest before completing the booking process, where they can easily track their rewards and manage their preferences in one user-friendly Select Guest account.

In addition to free room nights redeemable at any Omni hotel or resort, benefits include locally inspired welcome amenities and experiences; flexible check-in and check-outs; shoe shines and pressings; complimentary water; WiFi and more. Additionally, planners earn one award credit per $1,000 booked and one tier credit per $10,000 booked. Twenty award credits can be redeemed for a free night at any of Omni’s luxury resorts and hotels across North America.

Member levels and perks
Tier status is achieved on a calendar year basis and is valid for the following calendar year, but must be re-achieved prior to expiration. For example, if a member achieves Platinum Level in August 2018, that level is maintained through Dec. 31, 2019, and is only lost should the member not earn the minimum tier credits (10) required for Platinum Level in 2019.

• Gold Level (0-9 tier credits): For every event booked, earn up to two free nights (40 award credits) and up to eight tier credits. Benefits include complimentary WiFi; morning beverage service; bottled water; pressings and shoe shines; express check-in and check-out; and customized room preferences.
• Platinum Level (10-29 tier credits): For every event booked, earn up to three free nights (60 award credits) and up to 10 tier credits. Benefits include Gold level perks plus double award credits during stays; room upgrades; bottled water each night; late check-outs; guaranteed availability; and locally inspired experiences and welcome amenities.
• Black Level (30+ tier credits): For every event booked, earn up to four free nights (80 award credits) and up to 12 tier credits. Benefits include Gold and Platinum level perks plus double room upgrades; premium WiFi; chef-inspired welcome amenity and drink of choice; early check-in and late check-out up to 6 p.m.