Search Travel Market Report

mainlogo
www.travelmarketreport.com
U.S.A.
English
Canada
English
Canada Quebec
Français
  • News
  • Packaged Travel
  • Cruise
  • Hotels & Resorts
  • Destinations
  • Retail Strategies
  • Air
  • River Cruise
  • Training & Resources

Cruise Planners Brings AI Tools to Agents, Consumers

by Marilee Crocker  October 16, 2017

Cruise Planners announced plans to provide artificial intelligence tools to its agents and their clients through Amazon’s Alexa-powered voice-activated devices, such as the Amazon Echo.

Starting Dec. 4, Alexa will be integrated with Cruise Planners’ next-gen reservations and CRM system, now called CP Maxx, allowing its agents to use Amazon devices as virtual assistants. Agents will be able to ask Alexa things like, “Alexa, ask CP Maxx to get payments for confirmation No. 200800742” and hear a reply like, “This reservation has $800 posted and a remaining balance of $11,345.12; the balance is due Oct. 26, 2017.”

Clients who enable a Cruise Planners skill on their Alexa-powered devices will be able to ask Alexa to perform tasks like retrieving details about their upcoming trips and contacting their travel agents. “Cruise Planners is the first host agency to step into the artificial intelligence game,” CEO Michelle Fee said during the opening session of Cruise Planners’ annual convention in Cancun on Sunday.

  
  
Related Articles
Travellers Are Still Largely Distrustful of AI Trip Planning
TMR dévoile sa toute première étude sur l’IA
Introducing TMR’s Outlook on AI Trends
Blue Cross Survey: Geopolitical Instability Reshaping Where & How Canadians Travel
From Conversation to Clicks: Sabre Says ‘Chat’ is the New Influencer
How Four Top Cruise Planners Advisors Turned Success into Million-Dollar Businesses
Headquarter Happenings: Cruise Planners Embraces AI and Other High Tech Tools
Headquarter Happenings: Cruise Planners Kicks Off First-Ever Conference at Sea
Younger Americans Becoming Less Comfortable with AI Travel Planning
Advice from the Top: Agency Group Execs on How Advisors Can Thrive in 2025

MOST VIEWED

  1. Winter Storm Fern: Massive January Storm Expected to Paralyze U.S. Travel This Weekend
  2. Flight Cancellations Hit 10,000 as Winter Storm Slams the Northeast
  3. Delta Air Lines to Add Basic Business and First-Class Fares This Year
  4. Jamaica after Melissa: Post-Hurricane Resort Updates for Travel Advisors (part 2)
  5. Flight Delays and Cancellations Linger at Toronto Pearson as More Snow Looms
  6. Another 3,500 Flights Scrapped Monday After Sunday’s Record 12,500 Cancellations


TMR Subscription

Subscribe today to receive daily in-depth coverage from all corners of the travel industry, from industry happenings to new cruise ships, hotel openings, tour updates, and much more.

Subscribe to TMR

Top Stories
Headquarter Happenings: Travel Leaders Network Talks AI, Industry Optimism at Annual Media Briefing
Headquarter Happenings: Travel Leaders Network Talks AI, Industry Optimism at Annual Media Briefing

The consortium’s top executives discussed how they’re capitalizing on a strong industry to drive member agency growth in 2026.

Audley Travel Joins Ensemble as Preferred FIT Partner
Audley Travel Joins Ensemble as Preferred FIT Partner

Ensemble members will have access to excusive training and marketing tools as well as incentives from the FIT specialist.

Travel Market Place Leadership Exchange Kicks Off Second Edition in Cancun
Travel Market Place Leadership Exchange Kicks Off Second Edition in Cancun

The event featured agency owners representing a total of $1.25 billion CAD in annual sales revenue. 

Brightline Trains Turns to Former Eurostar CEO for Future Growth
Brightline Trains Turns to Former Eurostar CEO for Future Growth

Nicolas Petrovic replaces Michael Reininger, who will dedicate his full attention to the Brightline West project.

Wayne Spector Expands Role as SVP, Leading Both NEST and TRAVELSAVERS
Wayne Spector Expands Role as SVP, Leading Both NEST and TRAVELSAVERS

He is responsible for enhancing visibility, boosting sales, and driving success for both networks.

Two Services Travel Advisors Can Add to Make Clients’ Travel Easier and Hassle-Free
Two Services Travel Advisors Can Add to Make Clients’ Travel Easier and Hassle-Free

Two commissionable add-ons, tested by Travel Market Report, that make your clients’ travels smoother and more enjoyable.

TMR OUTLOOKS, WHITE PAPERS & DESTINATION GUIDES
View All
Advertiser's Voice
Action Packed Alaska
About Travel Market Report Mission Meet the Team Advisory Board Advertise Syndication Guidelines
TMR Resources Calendar of Events Outlook/Whitepapers Previous Sponsored Articles Previous This Week Articles
Subscribe to TMR
Select Language
Do You Have an Idea Email
editor@travelmarketreport.com
Give Us a Call
1-(516) 730-3097
Drop Us a Note
Travel Market Report
71 Audrey Ave, Oyster Bay, NY 11771
© 2005 - 2026 Travel Market Report, an American Marketing Group Inc. Company All Rights Reserved | Terms and Conditions
Cookie Policy Privacy Policy Manage cookie preferences