Search Travel Market Report

mainlogo
www.travelmarketreport.com
U.S.A.
English
Canada
English
Canada Quebec
Français
  • News
  • Tours & Packages
  • Cruise
  • Hotels & Resorts
  • Destinations
  • Retail Strategies
  • Air
  • River Cruise
  • Training & Resources

Spirit Airlines Names Dave Davis as New CEO and President

by Daniel McCarthy  April 17, 2025
Spirit Airlines jet on runway

Photo: Robin Guess / Shutterstock.com

Spirit Airlines has a new president and CEO.

Spirit’s board of directors on Thursday named Dave Davis—the former president and CFO at Sun Country Airlines—the new president and CEO, effective April 21.

Davis takes over for Ted Christie, who stepped down from the CEO role earlier this month.

Davis had served as president at Sun Country since 2019. Previously, he was executive vice president and chief financial officer of Northwest Airlines Inc., which was the world’s fourth-largest airline before its sale to Delta Air Lines in 2008.

“I am thrilled to join Spirit at this critical time in the company’s history,” Davis said. “I look forward to working with the more than 11,000 Spirit team members to deliver value for our guests, shareholders and the communities that we serve.”

Davis will take over during a time of change for Spirit, which formally exited bankruptcy last month, nearly four months after filing for Chapter 11 protection. The airline was the first U.S. carrier in more than 40 years to declare bankruptcy.

There has been talk of a strategy shift for Spirit as well. Traditionally known as one of the lowest-cost airlines in the U.S., executives earlier this year hinted that the carrier is moving away from its ultra-low-cost model to target more premium travelers through fare bundling, larger seat options, onboard Wi-Fi, and included food and beverage service.

At the same time, Spirit announced a few other leadership moves. The ultra-low-cost carrier named Duncan Dee as senior vice president, corporate communications, and Trey Urbahn will serve as senior commercial advisor.

  
  
Related Articles
Even After Spirit’s Demise, Advisors Continue Their Love-Hate Relationship With the Airline
C’est la fin pour Spirit Airlines, après l’échec du plan de sauvetage du gouvernement américain; tous les vols sont annulés
Spirit Airlines to Liquidate After U.S. Gov’t Bailout Collapses, All Flights Cancelled
Spirit Airlines to Liquidate After Federal Bailout Collapses, All Flights Cancelled
Report: Trump Administration Nears $500 Million Rescue Deal for Spirit Airlines
Spirit Airlines Files for Bankruptcy for Second Time in 10 Months
Spirit Airlines Quietly Brings Back Change Fees for Some Flyers
Frontier Again Bids to Merge with Spirit Airlines
Spirit Airlines Officially Files for Chapter 11 Bankruptcy, Says Operations Will Continue

MOST VIEWED

  1. Is It Safe to Travel to France Right Now? What Travel Advisors Need to Know About the Protests
  2. New York’s Plaza Hotel to Close for Next 4 Years
  3. Does Travel Insurance Cover Low Water Levels on River Cruises?
  4. Princess Cruises Raises Prices on Princess Plus/Premier Packages & Wi-Fi Plans


TMR Subscription

Subscribe today to receive daily in-depth coverage from all corners of the travel industry, from industry happenings to new cruise ships, hotel openings, tour updates, and much more.

Subscribe to TMR

Top Stories
American Airlines Is Now Allowing Travelers to Mix Miles and Cash for Redemptions
American Airlines Is Now Allowing Travelers to Mix Miles and Cash for Redemptions

Rivals like Delta Air Lines and United Airlines have offered cash-and-points options for years.

Ground Stops Issued at Houston Hobby and George Bush Intercontinental Airports Due to Thunderstorms
Ground Stops Issued at Houston Hobby and George Bush Intercontinental Airports Due to Thunderstorms

Both George Bush and Houston Hobby were under ground stops on Thursday.

Severe Weather Spurs Major Flight Delays and Cancellations at Dallas Airports
Severe Weather Spurs Major Flight Delays and Cancellations at Dallas Airports

Dallas airport thunderstorms trigger widespread delays, cancellations, and airline travel waivers on Thursday.

Alaska Airlines Plans to Join American’s Joint Venture Alliances Across Atlantic and Pacific
Alaska Airlines Plans to Join American’s Joint Venture Alliances Across Atlantic and Pacific

The move needs to be approved by U.S. antitrust authorities.

TSA Officers Will No Longer Be Allowed to Sit During Airport ID Checks
TSA Officers Will No Longer Be Allowed to Sit During Airport ID Checks

The union representing the TSA workers has pushed back against the change.

American Airlines Launches Automated Seat-Swapping Tool in App
American Airlines Launches Automated Seat-Swapping Tool in App

Solo-travelers will be able to request a seat, and the app will automatically change their reservation once it opens up.

TMR OUTLOOKS, WHITE PAPERS & DESTINATION GUIDES
View All
industry spotlight
https://img.youtube.com/vi/AzC4GZAqkGA/0.jpg
What Travel Advisors Need to Know About Club Med
Advertiser's Voice
Got a Minute? USTOA’s Global Kitchen is a Viral Sensation
About Travel Market Report Mission Meet the Team Advertise Syndication Guidelines
TMR Resources Calendar of Events Outlook/Whitepapers Previous Sponsored Articles Previous This Week Articles
Subscribe to TMR
Select Language
Do You Have an Idea Email
editor@travelmarketreport.com
Give Us a Call
1-(516) 730-3097
Drop Us a Note
Travel Market Report
71 Audrey Ave, Oyster Bay, NY 11771
© 2005 - 2026 Travel Market Report, an American Marketing Group Inc. Company All Rights Reserved | Terms and Conditions
Cookie Policy Privacy Policy Manage cookie preferences