Search Travel Market Report

mainlogo
www.travelmarketreport.com
U.S.A.
English
Canada
English
Canada Quebec
Français
  • News
  • Packaged Travel
  • Cruise
  • Hotels & Resorts
  • Destinations
  • Retail Strategies
  • Air
  • Training & Resources

IATA Names Saadia Zahidi as its 1st Female Director General

by Bruce Parkinson  July 24, 2026
IATA Names Saadia Zahidi as its 1st Female Director General

Saadia Zahidi will become IATA’s 1st female Director General on November 1.

The International Air Transport Association (IATA) has announced its ninth Director General – and the first woman appointed to hold the position.

Effective November 1, Saadia Zahidi will take over the role held for several years by Willie Walsh. She joins IATA from the World Economic Forum (WEF) where she is a Managing Director and Member of the Managing Board. 

Walsh, IATA’s current Director General, will conclude his duties on July 31. The IATA Board of Directors has appointed Sandrine Le Borgne, IATA’s Chief Financial Officer and SVP for Corporate Services, as Interim Director General for the intervening period.  

“Saadia’s long and outstanding experience at the World Economic Forum will enhance and strengthen IATA as the voice of the world’s airlines,” said Roberto Alvo, Chair of the IATA Board of Directors and CEO of LATAM Airlines Group.

“Global air transport is a trillion-dollar industry that has and continues to change the world for the better. Technology and geopolitics, among others, will reshape the industry in the future and Saadia brings the right skills to effectively articulate what our industry needs to continue connecting people and economies safely, efficiently and sustainably.”

The International Air Transport Association (IATA).


Alvo added: “I thank Willie for his outstanding leadership that helped IATA emerge from the COVID years stronger and with a more representative membership than ever. We now look forward to Saadia taking IATA’s work to even greater heights.”

 “I am honoured to help advance IATA’s mission to represent, lead and serve the airline industry at this pivotal moment,” said Zahidi.

 “Aviation is critical infrastructure for economic growth, trade, tourism, jobs, investment and opportunity. In a rapidly changing world, IATA’s role in bringing the industry together to collaborate through trusted standards, essential services and advocacy has never been more important. My top priority will be working with the IATA team and with the industry to build aviation’s future together,” said Zahidi.

Zahidi spent more than two decades at the World Economic Forum, where she served as Managing Director and Member of the Managing Board. She is also the author of Fifty Million Rising, tracking the rise of working women in the Muslim world.

  
  
Related Articles
IATA Reports Global Passenger Demand Shrunk by 0.8% in August
Scandinavian Airlines Continues Growth After 80 Years in the Sky
IATA Calls July Global Passenger Demand “A Mostly Positive Story”
​​​​​​IATA Reports June Passenger Demand Down 1.7%
Global Passenger Demand Down 2.2% in May, But IATA Praises Resilience
International Ambitions: Porter Joins IATA
Middle East Disruptions & High Fuel Prices Slash Airline Profitability in Half
Porter Airlines rejoint l’IATA
Sustainable Aviation Fuel Production Continues to Disappoint: IATA
Top Stories
Flair Launches First-Ever Vancouver-Guanajuato Route
Flair Launches First-Ever Vancouver-Guanajuato Route

Flair launches a non-stop route linking Vancouver and Guanajuato, establishing the first direct air service between Canada and Mexico’s Bajío region.

WestJet Begins Retiring the Aircraft Model That Built the Airline
WestJet Begins Retiring the Aircraft Model That Built the Airline

WestJet was built on the Boeing 737-700. Twenty-five years later it has begun the process of getting rid of them.

Tobago Readies for 1st Direct Flight From Canada Post-COVID
Tobago Readies for 1st Direct Flight From Canada Post-COVID

The new flight gives the island a direct link to one of its most important international visitor markets just in time for the winter travel season.

Halifax Loses Three Transatlantic Routes for 2027
Halifax Loses Three Transatlantic Routes for 2027

Both WestJet’s Halifax-Copenhagen and Halifax-Madrid routes are no longer scheduled for 2027. As well, Icelandair is dropping its Halifax-Reykjavik route.

NEXUS Interview Deadlines Shortened As More Capacity Available
NEXUS Interview Deadlines Shortened As More Capacity Available

Starting April 1, 2027, applicants must schedule their NEXUS enrolment interview within two years of receiving conditional approval.

Riding a Wave: Visit Portugal Has Busy Fall Program of Travel Trade Initiatives
Riding a Wave: Visit Portugal Has Busy Fall Program of Travel Trade Initiatives

With increased airlift, Portugal is working closely with industry partners to build demand for the winter and spring seasons.

TMR Subscription

Don’t miss out! Sign up for our free daily newsletter and get the latest Canadian travel industry news and event coverage delivered straight to your inbox. No spam — just what matters.

Subscribe to TMR

TMR OUTLOOKS, WHITE PAPERS & DESTINATION GUIDES
View All
Advertiser's Voice
VIDEO Talking Cruise: MSC’s Ian Patterson on La Romana, Fly & Cruise, and What’s Ahead
About Travel Market Report Mission Meet the Team Advisory Board Advertise Syndication Guidelines
TMR Resources Calendar of Events Outlook/Whitepapers Previous Sponsored Articles Previous This Week Articles
Subscribe to TMR
Select Language
Do You Have an Idea Email
Editor@travelmarketreport.ca
Give Us a Call
647 255 8990
Drop Us a Note
Travel Market Report Canada Inc.
3080 Yonge St. Suite 6060 Toronto, ON M4N 3N1
© 2005 - 2026 Travel Market Report, an American Marketing Group Inc. Company All Rights Reserved | Terms and Conditions
Cookie Policy Privacy Policy Manage cookie preferences